Liftoff Resources

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14.5 Days After iOS 14.5: An Early Look at the Impact on Mobile Advertising
Blog Company, User acquisition
14.5 Days After iOS 14.5: An Early Look at the Impact on Mobile Advertising
It’s iOS 14.5 day!
Blog Company, User acquisition
It’s iOS 14.5 day!
Out now! The 2021 Finance App Report is Here
Blog Finance, User acquisition
Out now! The 2021 Finance App Report is Here
3 ways ad creatives are changing on iOS 14.5
Blog Creative, User acquisition
3 ways ad creatives are changing on iOS 14.5
Developing a Content Strategy to Increase Retention & Conversion
Blog Mobile Heroes, User acquisition
Developing a Content Strategy to Increase Retention & Conversion
How App Marketing is changing on iOS 14.5
Blog ROAS Optimization, User acquisition
How App Marketing is changing on iOS 14.5
How to unlock TV and OTT as a new performance marketing channel
Blog Mobile Heroes, User acquisition
How to unlock TV and OTT as a new performance marketing channel
Performance of Limit Ad Tracking traffic, aka non-IDFA, on iOS
Blog Company, User acquisition
Performance of Limit Ad Tracking traffic, aka non-IDFA, on iOS
What’s a plist and why should you care?
Blog Product, User acquisition
What’s a plist and why should you care?
What happens to Re-Engagement Post-IDFA?
Blog Re-engagement, User acquisition
What happens to Re-Engagement Post-IDFA?
SKAD vs SKAN vs SKAdNetwork: What’s the Difference?
Blog Analytics, User acquisition
SKAD vs SKAN vs SKAdNetwork: What’s the Difference?
Track SKAdNetwork compatible inventory
Blog Analytics, User acquisition
Track SKAdNetwork compatible inventory
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