Liftoff Forms Strategic Partnership With Blackstone

By Mark Ellis | December 22, 2020

To our customers:

I am very excited to share that private equity funds managed by Blackstone will be making a strategic investment in Liftoff to help fuel our next phase of global growth. Blackstone is one of the world’s most preeminent investment firms and a major investor in many leading technology companies, and I’m excited about what this partnership means for our future. 

Our mission has always been to connect people with the mobile products and services they love to use. This partnership will further fuel our mission and ongoing focus of serving you with industry-leading product development and technical innovation. Read the press release.

In addition to helping us scale and accelerate some new business initiatives, Blackstone brings a wealth of expertise in the digital economy realized through their investments in Ancestry, Bumble, Murka, and Vungle. They share our vision for the future of mobile marketing and their resources and perspective will further our ability to provide the best-in-class products and services you have come to rely on in an effort to help you continue meeting and exceeding your business goals.

On behalf of everyone at Liftoff, thank you for your support and trust in allowing us to partner with you in growing your businesses. We’re excited to shift into the next gear and expand our partnership with you in the years ahead. Onwards!

Mark Ellis,
CEO and Co-Founder,

Read More
Blackstone will invest close to $400 million in mobile app marker Liftoff – VentureBeat
Blackstone Bets Around $400 million on Digital Marketer Liftoff – Wall Street Journal
Blackstone To Invest $400 Million In Ad-Tech Startup Liftoff To Fuel Mobile Advertising Growth – Forbes