2018 Mobile Gaming Apps Report
Download the 2018 Mobile Gaming Apps Report for the latest industry user acquisition trends & benchmarks, including costs, conversion rates and seasonal trends.
Mobile Presence Podcast – Badoo
Ira shares insights into what women need to succeed in the mobile app economy–a male-dominated industry characterized by an 80-20% gender split.
How IMVU Increased In-App Purchases by 276%
Learn how IMVU increased app installs by 167% for their popular 3D avatar mobile app.
Webinar: 2018 Gaming Apps Trends & Benchmarks
Hear mobile gaming app marketing experts from Playtika and Pocket Gems explore tried and true strategies for successfully marketing mobile gaming apps.
How Shopee Increased Registrations 12x
Learn how Shopee increased the install-to-registration rate by 31% for their e-commerce platform.
Mobile Presence Podcast – RetailMeNot
Amanda Carvell, Digital Marketing Manager at RetailMeNot, discusses how to ensure the match between your advertising, your audience and where your ad appears.
Mobile Presence Podcast – Pocket Gems
Stara and Brad at Pocket Gems discuss how combining marketing and product help craft a full picture of the customer—the core of effective UA and retention.
Mobile Presence Podcast – Playtika
Harry Bienenstock, Digital Marketing Manager at leading social casino gaming company Playtika, draws parallels between mobile UA and financial money management.
Webinar: 2018 Shopping Apps Trends & Benchmarks
Watch this on-demand webinar where we lift the lid on impactful insights uncovered in the 2018 Mobile Shopping Apps Report.
Mobile Hero Comics
Read Issue #2: Mobile Heroes vs The Shady Agency. Issue #2 chronicles Miss Information and her deceitful ways. It’s up the the Heroes to make things right.
Webinar: 2018 Finance Apps Trends & Benchmarks
Watch this on-demand webinar where we lift the lid on insights uncovered in the 2018 Mobile Finance Apps Report.
Webinar: Inside Mobile Ad Fraud
A deep dive into mobile ad fraud in the programmatic space. We’ve got fresh data on fraudulent ad inventory including suspicious bid requests, underperforming apps, hyperactive devices, spammy UX design, and more.
How Stash Invest Increased Linked Bank Accounts by 134%
Learn how Stash Invest nearly doubled app installs with video ads.
Learn how Vivian manages user acquisition for a top 5 shopping app
Vivian opens up about her marketing challenges, what keeps her inspired, and her vision for what’s to come in mobile marketing.
How SeatGeek increases user engagement and ticket sales
Nick Adkins shares how personalized re-engagement leads to more mobile ticket sales.
How MFour Increased User Engagement by 157%
Get the case study and find out how campaigns optimized for post-install actions led to increased survey engagement for MFour.
How Acorns Increased App Registrations by 36.5%
Lookalike targeting helped the leading investing app acquire more quality users. Download the case study to learn more.
How SeatGeek Increased Mobile Ticket Sales by 12.7%
The event ticketing app saw an immediate lift in ticket sales with native ad campaigns. Download the case study to find out how.
Guide to Marketing Non-Gaming Apps (Fall 2015)
Get the latest strategies and best practices in marketing non-gaming apps.
How Tophatter increased mobile auction sales by 235%
Download the case study to see how CPA-optimized user acquisition campaigns drive mobile sales growth for the auction app.
