Performance Index 16: Liftoff Ranks 2nd in iOS Gaming, Receives Nearly 100 Top 10 Rankings
Liftoff ranked as the No. 2 global media source for iOS gaming apps in AppsFlyer’s latest edition of the Performance Index, which ranks the best media sources in mobile ad tech. But the honors didn’t stop there. Liftoff also achieved nearly 100 top 10 rankings.
AppsFlyer’s long-running Performance Index has long served as a guiding star for many performance app marketers seeking to spend their ad dollars with the most effective media sources.
To generate their rankings in the 16th edition of the Performance Index, AppsFlyer collated data from 75 media sources that accounted for 11.5 billion non-organic installs across 30,000 apps from April to September 2023.
Take a look at some of our more notable top 10 honors below!
iOS SSOT (Single Source of Truth) Index rankings
(RANK TYPE — REGION — INDUSTRY — CATEGORY)
- Power — Global — Gaming — All Categories
- Power — Global — Gaming — Casual
- Power — Global — All Categories — All Categories
- Power — Global — Non-Gaming — Life & Culture
- Power — Global — Gaming — Casino
- Power — Global — Non-Gaming — All Categories
- Volume — Global — Gaming — Casino
- Volume — Global — Gaming — All Categories
- Volume — Global — Gaming — Casual
- Volume — Global — Non-Gaming — All Categories
Android Index rankings
(RANK TYPE — REGION — INDUSTRY — CATEGORY)
- Power — Global — Gaming — Hyper Casual
- Power — Global — Gaming — Match
- Power — Global — Non-Gaming — Finance
- Volume — Global — Non-Gaming — Finance
Remarketing Index rankings (Android)
(RANK TYPE — REGION — INDUSTRY — CATEGORY)
- Power — Global — Gaming — Casual
- Power — Global — All Categories — All Categories
- Power — Global — Gaming — All Categories
- Power — Global — Gaming — Casino
- Volume — Global — Gaming — Casual
- Volume — Global — Gaming — All Categories
- Volume — Global — All Categories — All Categories
- Volume — Global — Gaming — Casino
