July 21, 2017 by Keith Wang

Liftoff Opens Tokyo Office

こんにちは東京

(Hello Tokyo!)

First Singapore and now Tokyo. Today we are excited to announce the official opening of the Liftoff Tokyo office, further expanding our presence into APAC.

Headed up by Kota Amano, formerly from Criteo and InMobi, Liftoff views the Japan market as a high value opportunity. By investing in a data center and an experienced team, Liftoff will be able to better support our Japan customers in real-time, as well as build new partnerships with agencies and app publishers alike.

Bringing a unique ROI-optimized app marketing and retargeting platform to app publishers throughout Asia, Liftoff has strategically pinpointed Japan to tap into the region’s rapidly growing mobile app economy — currently the third largest in the world after China and the U.S., respectively. With APAC dominating App Store revenue, the timing couldn’t be better to open the office in Japan.

“Asia is an emerging success story for Liftoff and the industry as a whole, with a fast growing APAC customer base,” says Mark Ellis, CEO at Liftoff. “Hiring Kota and opening the Tokyo office will allow us to expedite our vision of competing in such a hot market. With mobile ad spend projected to grow 200% by 2021, Japan’s mobile app ecosystem represents a huge opportunity for us as we continue scaling globally.”

If you would like to connect with our team in Japan, email us at: japan@liftoff.io.

To learn more about Liftoff app marketing and retargeting services, visit liftoff.io.

Full press release: Liftoff Launches in Japan, Appoints Former Criteo Executive to Spearhead Expansion

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