Get smart with your data. Download the Beginner’s Guide to Mobile Attribution Tracking to learn the basics in understanding which channels and partners deliver installs that monetize.
Download the 2017 Mobile Gaming Apps Report to gain insights on costs and conversion rates to acquire new mobile gaming app users.
Join our live webcast where we cover many aspects of interactive ads: what they are, why they are beneficial, what performance lift you can expect, and real examples!
Learn how machine learning and creative testing resulted in a 66% increase in installs for Grab, an APAC ride-hailing app.
Learn how machine learning and A/B testing lead to a 15.5% decrease in CPAs for popular food ordering app.
Listen in on the popular Mobile Presence podcast showcasing Liftoff Mobile Hero Winnie Wen, Mobile UA Manager at WB Games.
Listen in on the popular Mobile Presence podcast showcasing Liftoff Mobile Hero David Yi, Mobile UA Manager at Storm8.
View the Mobile Love: Dating App Trends and Insights infographic! We analyze data from dating app campaigns for the entire year of 2016. Learn which months dating apps get the most traction.
Listen in on the popular Mobile Presence podcast showcasing Liftoff Mobile Hero Tal Turpaz, Head of Advertising at InfiApps.
View our live webcast where we openly discuss best practices with Winnie Wen from Warner Bros. Entertainment and Matt Widdoes from King.
Listen in on the popular Mobile Presence podcast showcasing Liftoff Mobile Hero Matt Widdoes, Director, Performance Marketing at King.
Listen in on the popular Mobile Presence podcast showcasing Liftoff Mobile Hero Haydon Young, UA manager at Crowdstar.
Download the 2016 Mobile Engagement Index and compare your app against industry-wide benchmarks.
View our live webcast covering the 2017 Mobile Gaming Apps Report: User Acquisition Trends and Benchmarks. We are joined by a Gaming Mobile Hero as a panelist!
Learn how creative testing lead to a 20% increase in post-install events for Seekers Notes: Hidden Mystery.
Download the case study and learn how Viva Slots Vegas experienced a 140% increase in install-to-action rate.
View the red vs blue infograph! We analyze data comparing mobile marketing trends leading up the US presidential election.
Download the case study to learn how re-engagement earned Invoice2go a 16.3% return on ad spend.
View The Good, The Ad & The Ugly II– a raw, unfiltered creative talk show featuring mobile marketing experts expressing their opinions on various A/B tests.
Download the case study to learn how VPN activation costs were reduced by 37.3% with A/B testing and machine learning.
Mobile re-engagement keeps RetailMeNot app users active long after the install.
Download the 2016 Mobile Shopping Apps Report and get the latest shopping industry insights and benchmarks.
The popular mobile gaming studio received a significant increase in long-term, high value users thanks to lookalike targeting by Liftoff.
Watch this video to find out how Dynamic Ads increase post-install conversion rates by up to 400%.
Download the guide to get mobile growth advice from 10 successful non-gaming app marketers.
Get the inside scoop on how Dynamic Ads deliver 400% better performance than standard ads.
Liftoff performance insights help Boxed improve campaign performance on all marketing channels.
View an Ad vs. Ad showdown on The Good, The Ad & The Ugly – the only raw, unfiltered creative talk show in the Wild West of mobile app marketing.
CPA-optimized user acquisition campaigns keep PuzzleSocial at #1 on the crossword charts.
Activehours works with Liftoff to help them acquire users they can’t find on Facebook or Google.
Liftoff helps FanDuel stay on top of the daily fantasy sports rankings with campaigns built to scale.
Invoice2go scales their user acquisition efforts with CPA-optimized campaigns from Liftoff.
The Match Group works with Liftoff to help grow their dating apps with active mobile users.
When spring is in the air, user engagement increases 131.7%. Download the Mobile Dating Apps Report to learn more.
Get the case study and find out how campaigns optimized for post-install actions led to increased survey engagement for MFour.
Download the Guide to Mobile Re-engagement to learn how to convert app installs into engaged & profitable users.
Working with partners who truly understand the industry is key for MileIQ’s mobile growth.
Learn how leading entertainment app marketers build a highly engaged mobile user base.
Mobile marketers love working with Liftoff. Check out what some of our clients have to say about their experience with us.
Marketers from Acorns and Activehours share strategies that accelerate mobile growth.
Lookalike targeting helped the leading investing app acquire more quality users. Download the case study to learn more.
The event ticketing app saw an immediate lift in ticket sales with native ad campaigns. Download the case study to find out how.
Download the Mobile Finance Apps Report and get the latest industry insights and benchmarks.
Lookalike targeting is critical to the success of MileIQ, the top-grossing mileage tracking app.
Learn what savvy mobile marketers are doing to monetize and scale quality mobile users.
Get the mobile CPA benchmarks and conversion rates from Q3 2015. Download now.
Learn the strategies that MileIQ uses to activate new mobile users and keep them engaged.
If you know an expert mobile marketer, we want to meet them. Nominate a friend, colleague, or yourself to be featured as the next Mobile Hero.
Get the latest strategies and best practices in marketing non-gaming apps.
Zoosk wants subscribers, not just installs. Liftoff helps the top-ranked dating app continue growing.
FutureAdvisor knows that diversification is critical to business growth, and Liftoff helps them achieve it.
LifeLock uses Liftoff to identify their best customers and acquire new users with CPA-optimized campaigns.
Mobile Marketers from Touch of Modern and SeatGeek share their strategies for growing a mobile business during the holidays.
Learn how CPA-optimized user acquisition campaigns are changing the way mobile businesses grow.
Learn how expert mobile marketers increase user retention and app engagement rates.
Learn how Liftoff goes beyond the install to help you acquire highly engaged app users.
Download the case study to see how CPA-optimized user acquisition campaigns drive mobile sales growth for the auction app.