Liftoff 리소스
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Performance Marketing, User acquisition
The Results Are In! Findings From Our 2025 App Marketer Survey
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AppRefinery, Performance Marketing
Introducing AppRefinery: Liftoff’s Exclusive Platform for Consumer App Insights
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Accelerate, User acquisition
Grow Your Streaming Audience With Liftoff & Kochava’s New Guide
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머신러닝
Introducing Cortex, Liftoff’s Next-Generation ML Platform
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Machine Learning, Performance Marketing, User acquisition
Smarter Spending, Stronger Results: The Power of Dynamic Impression Pacing
이벤트
MAU 2025
이벤트
AppsFlyer MAMA São Paulo 2025
이벤트
BiS SiGMA Americas 2025
이벤트
AppsFlyer MAMA Mexico 2025
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Accelerate, Creative, GameRefinery, Performance Marketing, User acquisition
Strategies to Keep Your Game on the Leaderboard
이벤트
Digiday Publishing Summit 2025
Podcast
Episode 62: Profit From Play - The Top Monetization Trends in the Mobile Games Market
이벤트
Game Dance Connect
보고서
Performance Marketing, User acquisition
2025 App Marketer Survey
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Creative, User acquisition
Webinar Recap: Talking Creative Formats That Win With Liftoff’s Deanna Ulrich
이벤트
GDC SF 2025
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SBC Summit Rio 2025
이벤트
Happy Hour Galera
이벤트
AGS LA 2025
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App-to-web, Performance Marketing, User acquisition
Unlocking iGaming Success: Navigating Programmatic Advertising Challenges
이벤트
AppsFlyer MAMA San Francisco 2025
사례 연구
In-App Bidding, Non-Gaming, SDK
Moovit Boosts Ad Revenue with Liftoff Monetize’s In-Line Ads
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Non-Gaming
Webinar Recap: Busting Ad Monetization Myths in Non-Gaming Apps
웨비나
AppRefinery, Non-Gaming
Unlock the Secret to Winning Big: Driving User Engagement in iGaming
Podcast
GameRefinery
Episode 61: Looking Forward - What We Expect to Dominate Mobile Gaming in 2025
이벤트
ICE Barcelona 2025
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Creative, GameRefinery, User acquisition
How to Harness User-Generated Content for Effective User Acquisition
보고서
Non-Gaming
2025 Non-Gaming Ad Monetization Trends Report
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Non-Gaming
Just Arrived! Liftoff’s Non-Gaming Ad Monetization Trends Report
웨비나
SKAdNetwork
iOS Measurement 101: iOS SKAN Campaign Set Up
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Gaming, User acquisition
7 Insights From Our Q&A With Rovio’s Kentaro Sugiura and Liftoff’s Christie Crable
Podcast
GameRefinery
Episode 60: Mobile Gaming in 2024 - Exploring the Top Trends That Dominated the Year
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App-to-web, Performance Marketing, User acquisition
2025 UA Planning: Incorporating Non-Traditional Targeting and Optimizations
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SKAdNetwork
What Happened to SKAN 5? Breaking down Apple’s AdAttributionKit
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Brand Marketing, Brand Safety, User acquisition
Unlocking the Power of Mobile App Supply for Brand Advertisers: A Deep Dive into the Vungle Exchange
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Accelerate, Performance Marketing, Re-engagement, User acquisition
Maximizing Campaign Effectiveness with Device Language Targeting
사례 연구
Creative, User acquisition
Binance Beats D7 ROAS Goals by 30% in Key Markets
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게임
Analyst Bulletin: Mobile Game Market Review October 2024
보고서
Accelerate, User acquisition
The Mobile Marketing Guide for Streaming Apps
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Gaming, User acquisition
How Chinese Game Developers Can Grow Their Gaming Apps Overseas
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Finance
How to Boost User Engagement for Finance and Crypto Mobile Apps
Podcast
GameRefinery
Episode 59: Going Global - How Chinese Gaming Apps can succeed on the global stage
웨비나
Machine Learning, Non-Gaming
Busting Ad Monetization Myths in Non-Gaming Apps
웨비나
GameRefinery
Unlocking Growth with IP Collaborations: LiveOps Success Stories and Future Trends
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Awards, Company
Performance Index 17: Liftoff Takes Home Dozens of Top 10 Accolades
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Finance, Privacy, Re-engagement
10 Key Takeaways From Our State of Re-Engagement and Emerging Trends Webinar
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게임
Analyst Bulletin: Mobile Game Market Review September 2024
웨비나
Creative, User acquisition
Creative Formats That Win
사례 연구
Non-Gaming, SDK
Audiomack Increased Revenue Per Request by 50% with App Open Ads
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Creative, Performance Marketing, User acquisition
Unlocking Creative Success: Insights from Liftoff’s Creative Studio for Non-Gaming Consumer Apps
Podcast
Creative, User acquisition
Episode 58: User Acquisition Blueprint: Harnessing User-Generated Content for Effective UA
웨비나
Creative, User acquisition
Tapping Motivations: Designing Apps that Resonate With Users
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게임
Analyst Bulletin: Mobile Game Market Review August 2024
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Maximize Customer Lifetime Value Workshop
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게임
Breaking Down the Biggest Trends Shaping the Mobile Gaming Landscape
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Gamesforum London 2024
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UA Society Summit 2024
웨비나
State of Re-engagement and Emerging Trends
웨비나
Finance, User acquisition
Cashing In: Boosting User Engagement for Finance & Crypto Apps
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Awards, Company
Liftoff Makes It Eight Straight Inc. 5000 Fastest-Growing Private Companies List Rankings
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게임
Analyst Bulletin: Mobile Game Market Review July 2024
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Company, Creative, Product
Introducing Liftoff Exclusive Ad Formats
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AGS San Francisco 2024
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User acquisition
How Consumer Apps Are Winning the Competition for Time and Attention
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Machine Learning, Performance Marketing
AI and ML in Ad Tech: Understanding the Key Differences
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Gaming, Performance Marketing
The Casual Gaming Insights Mobile Marketers Need to Know in 2024
사례 연구
Creative, User acquisition
Bigo Sees 20% Lower CPI and 12% Higher IPM with Liftoff UGC
Podcast
GameRefinery, Gaming
Episode 57: Mobile Gaming in 2024: A Mid-Year Deep Dive
보고서
Accelerate, User acquisition
2024 Guide to Growing Chinese Gaming Apps Overseas
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Gaming, User acquisition
Ready to Go Global? Download Our Guide to Growing Chinese Gaming Apps Overseas
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Performance Marketing, SKAdNetwork
Webinar Recap: Learning About Source Identifiers and SKAN
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게임
Analyst Bulletin: Mobile Game Market Review June 2024
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ChinaJoy 2024
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Performance Marketing, SKAdNetwork
What Is SKAdNetwork and How Does It Impact Mobile Marketing?
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Creative, Generative AI
Webinar Recap: Generative AI in Mobile Ad Creatives
Podcast
Gaming, Generative AI, User acquisition
Episode 56: Beyond the Hype - Building a Winning UA Strategy for Your Mobile Game
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게임
Analyst Bulletin: Mobile Game Market Review May 2024
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AGS São Paulo 2024
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Appsflyer MAMA São Paulo
이벤트
Appsflyer MAMA México
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게임
Analyst Bulletin: Mobile Game Market Review April 2024
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Gaming, Performance Marketing
6 Ad Formats to Take Your Mobile In-Game Advertising to the Next Level
Podcast
GameRefinery, Gaming
Episode 55: From Niche to Global - Top Tips to Cracking the Lucrative Japanese Mobile Market
웨비나
Generative AI in Mobile Ad Creatives
웨비나
User acquisition
Competition For Time and Attention - Enhancing User Engagement
웨비나
iOS Acquisition Deep-dive
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Creative, Generative AI
5 Ways to Boost Creative Performance With Generative AI
보고서
GameRefinery, Gaming, User acquisition
2024 Casual Gaming Apps Report
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GameRefinery, Gaming, User acquisition
Introducing Liftoff’s 2024 Casual Gaming Apps Report
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게임
Analyst Bulletin: Mobile Game Market Review March 2024
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GameRefinery, User acquisition
Understanding Gamification, Player Motivations, and Their Impact on Mobile UA
Podcast
GameRefinery, Gaming
Episode 54: Unlocking LiveOps Success - Lessons from Mobile GameDev Award Winners
사례 연구
Accelerate, Gaming, User acquisition
Zupee Sees 15% Higher ROAS Through Programmatic Advertising With Liftoff
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Company, GameRefinery, Product
Audience Engagement Insights for the Full Mobile Ecosystem
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게임
Analyst Bulletin: Mobile Game Market Review February 2024
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Mobile Heroes
We Want You at Mobile Apps Unlocked 2024
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Ladies Who Lead Mobile Mixer
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Liftoff Experience Sphere
이벤트
Behind Closed Apps
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Awards
Discover the Winners of the 2024 Mobile GameDev Awards
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Performance Marketing, Privacy, User acquisition
FAQ on the Digital Services Act (DSA)
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Gaming, Performance Marketing
Celebrate International Women’s Day With 11 Insights From Women in Mobile Gaming
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Awards, Company
Liftoff Recognized as a Top Ad Network in 2024 Singular ROI Index
보고서
Accelerate, Creative, User acquisition
2024 Mobile Ad Creative Index
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Creative, User acquisition
Get It Now! Liftoff’s 2024 Mobile Ad Creative Index
웨비나
GameRefinery, Gaming
Maximizing Player Engagement and Retention with Live Events
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게임
Analyst Bulletin: Mobile Game Market Review January 2024
웨비나
Unraveling the Future and Revenue Potential of Mobile Banner Ads
웨비나
Women in Mobile: Shaping Careers & Future of Tech
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Creative, Generative AI
Mastering Ad Creative in 2024: Optimizing, Testing, Generative AI, and Key Trends
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PGC SF 2024
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Awards, Gaming
Announcing the 2024 Mobile GameDev Awards
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2024 Mobile GameDev Awards
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Product, SDK
Liftoff Upgrades Vungle SDK With Open Measurement SDK Certification
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AGS LA 2024
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Privacy, Product, SDK
Adapting to Privacy Changes: Our Approach to Google's Transparency Consent Framework and Apple's Privacy Manifests
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Mobile Heroes, Performance Marketing
19 Tips and Tricks From Liftoff’s 2023 Mobile Heroes
Podcast
GameRefinery, Gaming
Episode 53: Predicting the Biggest Mobile Game Trends in 2024
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Performance Marketing
Take Your Mobile Marketing to the Next Level With Liftoff’s 2023 Reports and Guides
웨비나
Creatives that Convert: Mastering Creative Optimization in 2024
사례 연구
Accelerate, Shopping, User acquisition
Incrementality Testing Shows 20% Install Uplift for Delivery Hero in LATAM
보고서
Accelerate, User acquisition
2024 App Marketer Survey
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Performance Marketing, User acquisition
It’s Here! Liftoff’s Newest App Marketer Survey
Podcast
GameRefinery, Gaming
Episode 52: Exploring the Top Five Trends That Dominated 2023
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Creative, User acquisition
How to Tap Into Player Motivations and Build Better Playable Ads
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Machine Learning, Product
Enhance Your Ad Campaign Performance With Liftoff’s AI-Powered Content-Based Features
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Gaming, User acquisition
A Q&A With Product Madness’ Ayse Betul Eser on Her Career in User Acquisition
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Creative, Performance Marketing
Unlocking the Power of UGC Creatives With Liftoff Influence
Podcast
Gaming, User acquisition
Episode 51: How to Navigate the Evolving Landscape of Advertising and Revenue
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Brand Safety
Liftoff’s Vungle Exchange Announces Partnerships for Ad Quality and Brand Safety
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Awards, Company
Performance Index 16: Liftoff Ranks 2nd in iOS Gaming, Receives Nearly 100 Top 10 Rankings
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게임
How Mobile App Developers Boost Engagement With Season-Based Systems
보고서
Accelerate, Mobile Heroes, User acquisition
2023 Supply Path Optimization Guide
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Accelerate, User acquisition
Liftoff’s 2023 Guide to Supply Path Optimization
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게임
Can You Unlock More and Spend Less by Going Around the App Stores?
웨비나
SKAN 4 Deep Dive, What You Need to Know to Make it Work for Your Business
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User acquisition
What the Rise of Hybrid-Casual Games Means for Advertisers
이벤트
IGDC 2023
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리인게이지먼트
7 Mobile App Re-Engagement Best Practices Proven to Drive Results
Podcast
GameRefinery, Gaming
Episode 50: The top 3 trends in the Chinese mobile game market in 2023
사례 연구
Accelerate, Creative, User acquisition
Co-op Group Outperforms Android & iOS CPA Goals With Liftoff Accelerate
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Creative
How Triple-Page Ads Are Delivering a New Creative Experience
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Creative, User acquisition
It’s Here! Liftoff’s 2023 Holiday Guide for E-Commerce Apps
보고서
Accelerate, Mobile Heroes, Shopping, User acquisition
2023 Holiday Guide for E-Commerce Apps
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Machine Learning, Product
How Accelerate’s ML Models Uniquely Capture GameRefinery Data to Improve Campaign Performance
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리인게이지먼트
Why Android Re-Engagement Matters, Now More Than Ever
Podcast
GameRefinery, Gaming
Episode 49: Chocobo on-the-go - Exploring Final Fantasy on mobile
이벤트
Under the Sea: AGS SF Happy Hour
Podcast
GameRefinery, Gaming
Episode 48: Pikachu, I snooze you! Mastering the dream world with Pokémon Sleep
이벤트
Midtown Mixer with Liftoff, DoubleVerify, and Taboola
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회사 소개
Liftoff Celebrates Women’s Equality Day With New Employee Resource Community “LiftUp Women+”
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Creative, User acquisition
4 Takeaways About the Future of Ad Creative from the Israel Mobile Summit
Podcast
게임
Mobile Games Playbook, Episode 47: Breaking boundaries - How women can reshape the games industry with Zynga
웨비나
Subscription App-ssential Insights for Attracting & Retaining Customers
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Awards, Company
For the 7th Time, Liftoff Appears on the Inc. 5000 Fastest-Growing Private Companies List
사례 연구
Gaming, In-App Bidding, SDK
MagicLab on in-App Bidding and Leveraging Monetize to Increase Revenue on Android From Banner Ads
Podcast
GameRefinery, Gaming
Mobile Games Playbook, Episode 46: Unveiling the Top 3 Mobile Game Studio Secrets for Engaging Live Events
사례 연구
GameRefinery, Gaming
Ubisoft를 위한 알맞은 소셜 기능을 찾는데 도움이 된 GameRefinery
웨비나
Creative, User acquisition
Power Up Your Gaming Creative: Trends to Win Users and Boost Conversions
보고서
Mobile Heroes, User acquisition
2023 The State of App Marketing for Subscription Apps
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Mobile Heroes, User acquisition
Out Now! The State of App Marketing for Subscription Apps 2023
이벤트
Chinajoy 2023
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How to Leverage Banner and Native Ads to Maximize Your App’s Revenue
사례 연구
GameRefinery, Gaming
Lars Schmeller of Lotum on Using GameRefinery to Guide Their Product Decisions
웨비나
Using Generative AI Tools to Power Mobile Marketing Strategy
보고서
Accelerate, GameRefinery, Gaming
2023 Midcore Gaming Apps Report
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Accelerate, GameRefinery, Gaming
Out now! 2023 Midcore Gaming Apps Report
Podcast
GameRefinery, Gaming
Mobile Games Playbook, Episode 45: From Student to Game Developer - How Investing in Young Talent Can Transform the Industry
이벤트
AGS São Paulo 2023
웨비나
Playing for Keeps: Trends and Strategies to Acquire and Retain Casual Game Players
이벤트
Vegas Golden Hour
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Accelerate, GameRefinery, Gaming
3 Must-Know Changes to Mobile Game Player Motivations in 2023
이벤트
Poolside ParTee
이벤트
Women in Mobile Marketing Masters Brunch
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Liftoff Is Coming to Mobile Apps Unlocked 2023
보고서
Accelerate, GameRefinery, Gaming
2023 Casual Gaming Apps Report
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Accelerate, GameRefinery, Gaming
Out now! 2023 Casual Gaming Apps Report
웨비나
How To Create Ads That Convert, Portuguese
웨비나
How To Create Ads That Convert (Spanish)
이벤트
MAU 2023
기타
Data Visualization: Where Do Gaming Installs Come From?
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Accelerate, Creative, User acquisition
7 Playable Ads Best Practices for Mobile Apps
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Accelerate, App-to-web, Product
Programmatic’s Secret Weapon to Boost Brand Engagement
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Accelerate
Why Gaming Traffic Could Be Key To Scaling Your Non-Gaming App
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Accelerate, App-to-web, Product, ROAS Optimization
From Click to Customer: The Best Way to Maximize Your Mobile Revenue
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Creative, User acquisition
5 Creative Advantages of Long-Form Mobile Video Ads
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Creative
3 Things Successful Ad Designers Do to Stay Ahead of the Curve
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Accelerate, App-to-web, Product, User acquisition
No App, No Problem! The Easiest Way To Drive Quality Traffic To Your Mobile Website
사례 연구
Accelerate, App-to-web, Product, User acquisition
Accelerate Helps Education Website Hit Aggressive UA Goals with App-To-Web
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Awards, Company
Liftoff Recognized as Top Ad Network in 2023 Singular ROI Index
보고서
Accelerate, Creative, User acquisition
2023 Mobile Ad Creative Index
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Accelerate, Creative, User acquisition
Out Now! Liftoff’s 2023 Mobile Ad Creative Index
사례 연구
In-App Bidding, SDK
Impulse sees revenue from Liftoff Monetize grow 3x by moving to in-app bidding
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Brand Safety
How App-Ads.txt Earns Publishers More Revenue & Drives Down Mobile Fraud
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Accelerate, LTV, Product, User acquisition
The Best Advertisers Don’t Buy on D7 ROAS: A Q&A With PM Venkat Akkinepally
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Accelerate, Gaming, User acquisition
2022년 한국 앱 마케터 설문조사: 2023년 시장 성장을 위한 재투자
웨비나
Winning with UGC and Live Action Creatives
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Accelerate, App-to-web, Product, User acquisition
4 Strategies for Mobile Marketers in a Privacy-Centric World
사례 연구
Green Panda Increases ARPDAU With In-App Bidding From Liftoff Monetize
사례 연구
Accelerate, Creative
ROAS Optimization and Multi-Creative Optimization Increases Sales for Magazine Luiza
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Accelerate, User acquisition
The 6 Do’s and Don’ts of Marketing Your App in Japan
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Accelerate, User acquisition
How App Marketers Are Adapting to a Privacy-First Industry
사례 연구
게임
Naxeex Increases ARPDAU by 5% with Liftoff Monetize In-App Bidding
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Accelerate, User acquisition
2022 App Marketer Survey: Solutions to Privacy Challenges
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Accelerate, Gaming
Casual Gaming Apps Dominate the Japanese Gaming Market
보고서
Accelerate, User acquisition
2022년 앱 마케터 설문조사
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Accelerate, User acquisition
신규 발간! Liftoff의 2022년 앱 마케터 설문조사
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Accelerate, Dating
Post-COVID, Dating App Engagement in Japan Is on the Rise
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Gaming, Product, SDK
Liftoff Monetize in-app bidding available in open beta with Google AdMob
보고서
Accelerate, User acquisition
Japan Mobile App Trends 2022
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Accelerate, User acquisition
Out Now! Liftoff and Adjust’s Japan Mobile App Trends 2022
웨비나
게임
Mobile Game Marketing: Trends and Strategies for Marketers to Grow Their Games
웨비나
Finance
All About the Money: The Future of Finance & Fintech Apps
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Awards, Company
Performance Index 15: Liftoff Receives Top 10 Accolades in Dozens of Categories
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회사 소개
3, 2…ONE LIFTOFF
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Accelerate, LTV, Product, User acquisition
프록시에 작별 인사를 하고 LTV 최적화에 안녕하세요.
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신규 발간! 2022년 모바일 금융 앱 보고서
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A Q&A With Jam City’s Winnie Wen on Casual Gaming
보고서
2022 모바일 금융 앱 보고서
보고서
2022 모바일 금융 앱 보고서
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Liftoff의 크리에이티브
Liftoff의 크리에이티브
인텔리전스를 활용해 퍼즐 게임 ROAS 효율 높이기
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A Q&A With Wooga’s Melanie Zimmermann and Vinícius Gerez on Casual Gaming
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Ad Monetization – Key Steps To Get Started
웨비나
The State of Subscription Apps: Subscribing to New Strategies
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지금 발표! Liftoff의 2022 캐주얼 게임 앱 보고서
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A Q&A With Socialpoint’s Danika Wilkinson on Casual Gaming
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Accelerate, App-to-web, Product, ROAS Optimization, User acquisition
Why App-to-Web Needs to Be Your Next Mobile Marketing Move
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Is allowlisting helpful for ad campaigns?
보고서
2022년 캐주얼 게임 앱 보고서
보고서
2022 캐주얼 게임 앱 보고서
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Awards, Company
For the 6th Time, Liftoff Appears on the Inc. 5000 Fastest-Growing Private Companies List
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Driving ROAS Gains with IAA Optimization
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How Liftoff Uses Creative Intelligence to Drive ROAS for Match-3 Game Marketers
보고서
What Is App Bidding?
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Creative
6 Ways to Wow Users With Your In-App Video Ad Creative
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How Liftoff Uses Creative Intelligence to Drive ROAS for Casual Game Marketers
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What Is SKOverlay?
웨비나
New Growth Strategies for Mobile Shopping Apps
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Out now! Liftoff’s 2022 Mobile Shopping Apps Report
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Accelerate, Analytics, LTV, Product, User acquisition
All (LTV) Models Are Wrong, but Some Are Useful
보고서
2022년 모바일 쇼핑 앱 보고서
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Jetzt verfügbar! App-Marketing für Abonnement-Apps
보고서
2022년 모바일 쇼핑 앱 보고서
보고서
2022년 구독 앱 대상 앱 마케팅 현황
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Mobile Heroes, User acquisition
지금 다운로드 가능! 구독 앱 앱 마케팅 현황
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Creative, Product
크리에이티브 테스트의 새로운 표준: 다중 크리에이티브 최적화
블로그
In-App Bidding Mid-2022, Where Are We At?
웨비나
앱 시장을 혁신한 앱 수익화 성공 비법
사례 연구
게임
Product Madness는 IronSource의 LevelPlay에서 Vungle 인앱 비딩을 활용해 광고 ARPDAU를 11% 성장
사례 연구
게임
Rocket Studio는, Vungle 인앱 비딩 및 IronSource의 LevelPlay로 Fill Rate 99% 달성 및 ARPDAU 38% 증가
블로그
How to Monetize Apps for iPhone
사례 연구
Shopping, User acquisition
리프트오프는 독일 상위 리테일러의 ROAS 목표를 초과 달성하고 LTV를 상승시켰습니다.
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Mobile Heroes, User acquisition
Piyasa Verimliliği Nasıl Güçlendirilir
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Analytics, Mobile Heroes
Her Mobil Uygulama Pazarlamacısının İzlemesi Gereken 6 KPI
웨비나
Creative, User acquisition
모바일 광고 크리에이티브 웨비나: 강력한 크리에이티브를 통한 신규 사용자 확보
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회사 소개
앞으로 나아가는 리프트오프
이벤트
MAU 2022
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User acquisition
Out now! Our Guide to Scaling Mobile Apps Overseas
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The Complete Guide to Contextual Advertising
웨비나
마이데이터 시대의 효과적인 금융 앱 마케팅 전략과 실전 사례
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회사 소개
리프트오프, 벙글은 MAU에 업계 리더 분들과 함께 돌아옵니다.
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What Is Contextual Marketing?
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Awards, Company
리프트오프는 2022 American Business Awards®의 Bronze Stevie® Award 수상자로 선정되었습니다.
보고서
User acquisition
2022 해외 모바일 앱 확장 가이드
웨비나
Finance
How to Craft a Winning Mobile Fintech Strategy
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4 Contextual Targeting Strategies for the Post-IDFA World
사례 연구
Accelerate, Gaming
리프트오프는 게임 업계의 공룡인 37Games의 ROAS 목표를
리프트오프는 게임 업계의 공룡인 37Games의 ROAS 목표를
초과 달성하였습니다.
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Company, Q&A
A Candid Chat With the Organizers of Women in Mobile
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Q&A: How Audiomack Reduced Latency and Increased Revenue up to 40% with Vungle In-App Bidding
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4 Examples of Effective Contextual Advertising Tactics
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Creative, User acquisition
지금 출시! Liftoff의 2022 모바일 광고 크리에이티브 지표
보고서
Creative, User acquisition
2022 모바일 광고 크리에이티브 지표
보고서
Creative, User acquisition
2022 모바일 광고 크리에이티브 지표
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What Is a Contextual Ad Network?
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Mobile Heroes
Tried-and-True Ways to Keep Up with the Ad Monetization Industry
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Gaming, User acquisition
Out Now! Liftoff’s 2022 Ultimate Guide to Hypercasual
웨비나
Q&A
Women in Mobile: Breaking Bias
웨비나
소셜
How Social Apps Thrive Beyond the Pandemic
보고서
Company, Gaming
Hypercasual 2022
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Awards, Company
Liftoff + Vungle Take Home Hundreds of Top 10 Honors in AppsFlyer Performance Index 14
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Mobile Heroes, User acquisition
Apple Search Ads: Beyond the Best Practices
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How Contextual Targeting Works in Mobile Programmatic Advertising
웨비나
MZ세대를 사로잡는 소셜 앱 마케팅 가이드 2022
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The Complete Guide to User Privacy and Ad Targeting on Android
웨비나
The Future of the Web Expert Series
웨비나
Q&A
Women in Mobile: Career Growth and Tips to Succeed
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Company, User acquisition
For International Women’s Day, Leading Women in Mobile Share Their Advice
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Mobile Heroes
미래에 광고 수익화 분야에서 경쟁력 유지방법
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회사 소개
Building a Unified Brand
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What Is Contextual Traffic on Mobile?
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What Is App Set ID on Android and What Can It Be Used For?
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What Is Android Advertising ID (AAID)?
웨비나
Dating, User acquisition
Love Is in the App: Growth Strategies for Dating Apps
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What Is Limit Ad Tracking on Android?
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Awards, Company
Liftoff + Vungle Combine for Second-Most Placements in 2022 Singular ROI Index
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Mobile Heroes
How to Leverage User Understanding to Power Ad Monetization at Scale
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Ads Personalization on Android: What Marketers Need to Know
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Dating, User acquisition
Out Now! Liftoff’s 2022 Dating Apps Report Is Here!
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How to Monetize Apps for Android
보고서
Dating, User acquisition
2022년 데이팅 앱 보고서
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Brand Safety, Product
Liftoff Integrates Click Signing with AppsFlyer, Protecting You from Click Spam
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Mobile Heroes
A 3-Part Recipe for Monetizing a Global App
웨비나
Maximizing iOS UA: Stats, Trends & Strategy
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The Complete Guide To Mobile Ad Monetization
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Gaming, Mobile Heroes
6 Steps to Launching Your Mobile Game
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How Vungle Helps Apps Like TikTok Drive Consistent Global Growth
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Mobile Heroes, User acquisition
Beyond ‘The Great Resignation’: How To Be Immediately Effective In Your New Job
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User acquisition
7 Tips for a Successful Native Ads Campaign
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The Future of UA: Budget Allocation and Marginal Revenue
보고서
Dating, User acquisition
2022년 데이팅 앱 보고서
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Awards, Company
Liftoff Ranked #5 in the 2021 Singapore Best Workplaces™ by Great Place to Work®
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Mobile Heroes, User acquisition
21 Lessons From Mobile Heroes 2021
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5 Things We’ve Learned From 10+ Years of Mobile Ad Design
웨비나
마케터가 전하는 앱 마케팅 및 수익화 전략 총결산
웨비나
Gaming, User acquisition
Top Gaming App Marketing Trends Moving into 2022
웨비나
Creative, Gaming
Creative Strategies for Gaming Apps
보고서
2021년 모바일 게임 동영상 광고 분석
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Gaming, Mobile Heroes
How New App Features Attract Users for Pokerist
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The Future of UA: Attribution and Its Ongoing Disruption
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Creative, Mobile Heroes
Making Ad Creative the Core of Your Mobile Marketing Strategy
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Creative, Mobile Heroes
The Core Pillars Of Creative Testing & How To Apply Them
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LTV
App Subscriptions: How Much Can Publishers Earn?
웨비나
게임
Beating the Odds: How to Effectively Market Social Casino Apps
웨비나
게임
Beating the Odds, How to Effectively Market Social Casino Apps
사례 연구
Gaming, User acquisition
Vizor Exceeds KPIs on Amazon With Vungle, Increases Spend by Over 80% Y-o-Y
사례 연구
ROAS 최적화
글로벌 비디오 스트리밍 서비스는 어려운 CPA 목표를 달성했습니다.
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Awards, Company
Liftoff Named in Inc.’s Inaugural Best-Led Companies List
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Mobile Heroes, User acquisition
Following Your Hunches in Performance Marketing
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Mobile Heroes, User acquisition
7 Skills UA Managers Need to Succeed in 2021 (and Beyond)
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Mobile Heroes, User acquisition
Семь навыков, необходимых менеджерам по привлечению пользователей в 2021 году
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Testing, User acquisition
Quick User Acquisition Tips to Start Testing Today
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Mobile Heroes, User acquisition
Part 2: Mastering YouTube Influencer Marketing for Mobile Apps
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Testing, User acquisition
Советы для эффективного тестирования
사례 연구
Gaming, ROAS Optimization
Liftoff Exceeds MOBEE’s ROAS Goal by +7%
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Q&A, User acquisition
Winner Takes All: An Expert’s Strategies For Social Casino Success
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Gaming, User acquisition
Out Now! Liftoff’s 2021 Social Casino Gaming Apps Report Is Here
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Brand Safety, Finance
Mobile Ad Fraud and the Impact on Finance Apps
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Brand Safety, Finance
Мошенничество в мобильной рекламе и его влияние на финансовые приложения
보고서
2021 In-App Ad Placement Revenue Report
웨비나
Finance
Marketing Crypto: How to Build Trust in Your App
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How Vungle Uses Aesthetic-Based Ad Targeting to Overcome Privacy Challenges
보고서
Gaming, User acquisition
2021년 소셜 카지노 게임 앱 보고서
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Gaming, User acquisition
Как вывести в топ гиперказуальную игру
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Gaming, User acquisition
How to Hit the Top Charts with Your Hyper-Casual Game
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Mobile Heroes, User acquisition
Мобильный маркетинг в Восточной Европе: что нужно знать
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Mobile Heroes, User acquisition
Рост без IDFA с положительным ROAS: как приложение Impulse вошло в топ-20 самых скачиваемых iOS приложений в США
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Mobile Heroes, Re-engagement
5 Questions to Ask Before Starting a Retargeting Campaign
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Mobile Heroes, Re-engagement
5 вопросов помогающихto запустить кампанию ретаргетинга
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Creative, Mobile Heroes
6 советов для эффективной рекламы
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Mobile Heroes, User acquisition
Scaling Without IDFA and Staying ROAS Positive: How Impulse Became the 20th Most Downloaded iOS App in the U.S.
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Creative, Mobile Heroes
6 Insider Tips to High-performing Ads
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Mobile Heroes, User acquisition
App Marketing in Eastern Europe: What You Need to Know
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LTV
UA의 미래: LTV 모델링은 여기에서 어디로 갈까요?
보고서
Gaming, User acquisition
2021년 소셜 카지노 게임 앱 보고서
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Analytics, Product
Introducing Scaled Metrics, a More Accurate Representation of iOS Performance Under ATT
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Mobile App Ad Revenue: How Much Can Developers Make?
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Company, User acquisition
Liftoff & Vungle to Form Leading Independent Mobile Growth Platform
사례 연구
User acquisition
Just Eat Takeaway.com Increase Number of New Customers and Decrease CPA by 28%
웨비나
Shopping, User acquisition
Shop ‘Til They Drop, UA Tips for Shopping Apps – SEA
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The Complete Guide to iOS 14+ User Privacy and Ad Targeting in the Post-IDFA World
사례 연구
소셜
Bigo Live, Liftoff의 도움으로 2일 차 유지율 30% 달성
사례 연구
게임
Tokyo Tsushin의 초캐주얼 게임 ‘Save them all’, Vungle과 함께 eCPM 166% 향상
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Mobile Heroes, User acquisition
Part 1: Mastering YouTube Influencer Marketing for Mobile Apps
웨비나
프라이버시 중심 시대의 마케터를 위한 쇼핑 앱 시장 트렌드 및 전략
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The Future of UA: What Is Incrementality and Why Does It Matter?
웨비나
Shopping, User acquisition
Shop ‘Til They Drop, UA Tips for Shopping Apps – EMEA
웨비나
Shopping, User acquisition
Shop ‘Til They Drop, UA Tips for Shopping Apps
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Company, Mobile Heroes
Mobile Heroes Program Expands into Germany
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Mobile Heroes, User acquisition
Pre-qualifying Users When Targeting Becomes Less Granular
Podcast
Mobile Heroes, User acquisition
Mobile Heroes Uncensored Podcast – 7Mind
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Mobile Heroes, User acquisition
Mobile App Marketing Trends in Germany
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Creative, Mobile Heroes
Level Up Your Creative Strategy With 6 Game Changers
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Mobile Heroes, User acquisition
How Do App Marketers in Germany Build Their Apps?
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What Is App Bidding? The Complete Guide to Programmatic Ad Monetization
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Creative, User acquisition
How Do You Optimize Creatives in a Post-ATT World?
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GDC Recap: F2P Ad Placement Takeaways From Analyzing 150 Creatives and 6B Impressions
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Shopping, User acquisition
The 2021 Mobile Shopping Apps Report is Live!
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Mobile Heroes, User acquisition
A Perfect Match. How to Run UA and Engagement Together.
사례 연구
Polaris Office Increased iOS Ad Revenue by 700% With Vungle
웨비나
User acquisition
State of iOS UA: Stats, Trends, and Strategy
보고서
Shopping, User acquisition
2021년 모바일 쇼핑 앱 보고서
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5 Questions Every CEO Should Be Asking Their Mobile App UA Lead Post-iOS Privacy Changes
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What Is Probabilistic Attribution? (And Every Other iOS 14 Question You Were Afraid to Ask)
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Awards, Company
For the 5th Time, Liftoff Appears on the Inc. 5000 Fastest-Growing Private Companies List
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What Is Identifier for Advertisers (IDFA) on iOS?
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Accelerate, Product
Explaining the Learning Phase
보고서
Shopping, User acquisition
2021년 모바일 쇼핑 앱 보고서
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Why iOS 15 Changes Everything for Data Science Teams Using SKAdNetwork
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VentureBeat: Apple’s IDFA Changes Are Already Changing Game Design and Monetization
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Mobile Heroes, User acquisition
How to Scale Your Campaigns in Global Markets
블로그
What Is Contextual Ad Targeting?
사례 연구
Gaming, ROAS Optimization
Triwin 케이스 스터디
블로그
회사 소개
Liftoff Employee Spotlight: Olga Shipunova, Customer Success Manager in London
웨비나
iOS 14.5 이후 60일: 앱 마케팅 및 수익화 동향과 방향성 알아보기
블로그
Mobile Heroes, User acquisition
Trust, Over-Communication & Fewer Meetings. How to Manage a Remote UA Team.
사례 연구
게임
ZiMAD Increased Windows' ARPDAU by 133% With Vungle's Contribution
보고서
Mobile Eats Food Delivery Infographic
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Infographics, User acquisition
Mobile Eats: Check Out Our Latest Infographic on Food Delivery Apps
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What Is Limit Ad Tracking (LAT) and How Does It Affect Mobile Marketing?
웨비나
Gaming, User acquisition
Unlocking Future Growth for Casual Gaming Apps
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What Is App Tracking Transparency (ATT) and How Does It Affect Mobile Marketing?
블로그
Gaming, User acquisition
Out now! 2021 Liftoff Casual Gaming Apps Report
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Mobile Heroes, User acquisition
How We Navigated The Pandemic (and iOS 14.5) To Grow Our Client’s Mobile Business
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Mobile Heroes, Social
Making the Most of TikTok Ads
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Analytics, User acquisition
The Rising Value of First-Party Data in Mobile App Marketing
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AdExchanger: These Apps Will Benefit The Most From Apple’s Pending IDFA Changes
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Android Ad Spend Growth Steals the Spotlight From iOS 14.5
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VentureBeat: Post-IDFA Alliance Finds iOS 14.5 Triggered up to 21% Growth in Android Ad Spending
사례 연구
Finance
This fintech got an incredible 62% increase in activations
블로그
Company, User acquisition
14.5 Days After iOS 14.5: An Early Look at the Impact on Mobile Advertising
사례 연구
How Zedge Used Vungle’s Ad Format Variety and Massive Scale to Drive Revenue
보고서
Gaming, User acquisition
2021년 캐주얼 게임 앱 보고서
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Awards, Company
Inc. Magazine Ranks Liftoff on Best Workplaces 2021 List
보고서
Gaming, User acquisition
2021년 캐주얼 게임 앱 보고서
웨비나
Gaming, User acquisition
Post-IDFA UA Strategies for Casual Gaming Apps
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Mobile Heroes, Testing
A Methodical Approach to Testing New Media Partners
사례 연구
리인게이지먼트
Retargeting Improvements For This E-Commerce Brand Led to a Week-on-Week D7 ROAS Increase of 25%
블로그
How to Create the Best Ad Creative
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Webinar Recap: Vungle on All Things App Tracking Transparency, SKAdNetwork, and ConversionValue
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Awards, Company
Liftoff Honored with 2021 Gold Stevie® Award as “Fastest Growing Tech Company of Year”
웨비나
Creative, User acquisition
Ad Creative Strategies on iOS 14.5
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Company, User acquisition
It’s iOS 14.5 day!
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Gaming, Mobile Heroes
4 Lessons in Marketing Hyper-casual Games
웨비나
Accelerate, Finance
Ka-ching! Strategies to Grow & Scale Finance Apps – EMEA
웨비나
Accelerate, Finance
수익 창출 금융 앱 성장 &및 확장 전략
사례 연구
리인게이지먼트
Discover how Bermuda’s ROAS increased 32% in one quarter
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How Automation Solves UA’s Biggest Problems on iOS Today
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Finance, User acquisition
Out now! The 2021 Finance App Report is Here
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Finance, Mobile Heroes
The Power of Push Notifications
블로그
Mobile Industry Eye: Post-IDFA: Strategies to adopt for future iOS campaign success
동영상
What makes Liftoff’s ML different?
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Wooga
블로그
PocketGamer.biz: 5 Questions to Inspire Great Ad Creative for Mobile Games
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Creative, User acquisition
3 ways ad creatives are changing on iOS 14.5
사례 연구
User acquisition
This QSR Reduced CPAs by 68% in a Single Quarter
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Probabilistic Attribution Does Not Equal Fingerprinting — Here’s How
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Mobile Heroes, User acquisition
Developing a Content Strategy to Increase Retention & Conversion
보고서
Accelerate, Finance
2021 모바일 금융 앱 보고서
웨비나
SKAdNetwork를 활용한 앱 마케팅 및 수익화 셋업 최종 가이드
블로그
Awards, Company
Liftoff Scores Big on AppsFlyer’s Twelfth Annual Performance Index
블로그
ROAS Optimization, User acquisition
How App Marketing is changing on iOS 14.5
블로그
Mobile Heroes, User acquisition
How to unlock TV and OTT as a new performance marketing channel
블로그
Mobile Ad Best Practices for Publishers & Advertisers
블로그
Company, User acquisition
Performance of Limit Ad Tracking traffic, aka non-IDFA, on iOS
블로그
Creative, Mobile Heroes
Winning Creative Strategy: How to Balance Brand and Performance in Mobile Advertising
블로그
회사 소개
Liftoff Employee Spotlight: Jongrim Angela Kim, Senior Sales Manager in Korea
웨비나
User acquisition
iOS 14 Readiness: How to begin testing with DSPs, SSPs, and MMPs
웨비나
User acquisition
iOS14: Mobile Growth in a Post-IDFA Era
Podcast
Mobile Heroes Uncensored
블로그
Product, User acquisition
What’s a plist and why should you care?
블로그
Re-engagement, User acquisition
What happens to Re-Engagement Post-IDFA?
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Glovo
블로그
Analytics, User acquisition
SKAD vs SKAN vs SKAdNetwork: What’s the Difference?
블로그
Analytics, User acquisition
Track SKAdNetwork compatible inventory
블로그
Product, User acquisition
Liftoff is ready for iOS 14.5. Are you?
보고서
Accelerate, Finance
2021 모바일 금융 앱 보고서
블로그
Creative, Testing
Testing and Optimizing Ad Creatives in Google UACs
웨비나
User acquisition
Mobile Media Buying & Attribution on SKAdNetwork
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Wooga
블로그
Company, User acquisition
iOS 14.5 is coming soon. The post-IDFA alliance is here to help.
웨비나
User acquisition
How Publishers Can Prepare for Apple’s IDFA Change
블로그
Mobile Heroes, User acquisition
Building A Growth Marketing Team To Drive Measurable Results
블로그
Gaming, Mobile Heroes
Why Developing a Strong Brand Is Important for Your Business
블로그
Product, User acquisition
Liftoff Preparing to Run ATT & SKAdnetwork Compliant Campaigns
블로그
2021 Predictions for Mobile Marketing, From Industry Leaders at Vungle
블로그
Awards, Company
Liftoff Recognized as Top Media Source on 2021 Singular ROI Index
블로그
Why Only Using SKAdNetwork for Campaign Optimization Is Insufficient
웨비나
Creative
Designing Ads for a Post-IDFA World – EMEA
웨비나
Creative
Designing Ads for a Post-IDFA World
블로그
Mobile Heroes, User acquisition
How to Incentivize New Users and Scale Downloads
블로그
Company, Gaming
MyTona Achieved 17% Increase in Day 14 ROAS with Non-Personalized traffic
블로그
What Is eCPM? How To Calculate Effective Cost Per Mille
블로그
Creative, User acquisition
Out now! Our 2021 Mobile Ad Creative Index is Here
블로그
Awards, Company
Liftoff Recognized on Built In’s “SF Best Places to Work” List
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – 7Mind
블로그
Creative, User acquisition
How To Make Great Interactive Ads: The Benefits and Best Practices To Define Your Strategy
블로그
How to Get Advertisers on Your App: A Beginner’s Guide to Mobile Ad Monetization
블로그
Analytics, Mobile Heroes
A Step-by-Step Guide to Building In-house Marketing Analytics
웨비나
Assembly Day <결성의 날>
블로그
Creative, Testing
Nailing Creative Development to Make Your Advertising More Effective
Podcast
Accelerate, Mobile Heroes
Mobile Presence Podcast – Big Fish Games
웨비나
How IDFA Changes Will Impact All Marketers
동영상
리프트오프의 광고 소재 제작 및 효율 측정 방식 안내
블로그
Creative, User acquisition
How to Make the Most of the Humble Banner Ad
보고서
Post-Install Events Infographic
보고서
Creative, User acquisition
2021 모바일 광고 크리에이티브 지표
블로그
Creative, Mobile Heroes
Scale Performance The Right Way: A Great UA Creative Process
보고서
Creative, User acquisition
2021 Mobile Ad Creative Index
블로그
회사 소개
Liftoff Forms Strategic Partnership With Blackstone
블로그
회사 소개
Liftoff Employee Spotlight: Jovan Radulovich, Director of IT
기타
Liftoff Virtual Backgrounds
사례 연구
Gaming, User acquisition
Murka Hits the Jackpot on Windows, Achieving 2X Higher ROAS Than iOS, 3X Higher Than Android
사례 연구
Manga-Style Gaming Ads Produced by Vungle Creative Labs Increases Ad Engagements on Manga Bang!
블로그
Awards, Company
Liftoff Makes AdExchanger’s 2020 Programmatic Power Players List
사례 연구
리인게이지먼트
Joom ROAS Reaches 1,500% with Liftoff Re-Engagement Campaign
블로그
Mobile Banner Ads: An Everlasting Ad Format That Comes in a Small Package
블로그
Awards, Company
Liftoff Wins 2020 “Best App Advertising Platform” Award
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Electronic Arts
블로그
Mobile Heroes, User acquisition
What Did App Marketers Make of 2020?
블로그
회사 소개
Liftoff Employee Spotlight: Maya Shanmugam, Business Intelligence Analyst
블로그
Mobile Heroes, User acquisition
Three’s A Crowd – How To Scale A Growth Team When Your Studio Develops More Games
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Analytics, User acquisition
Out now! 2020 Mobile App Trends Report
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Awards, Company
Liftoff Ranked 259th Fastest Growing Company in North America on Deloitte’s 2020 Technology Fast 500™
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – SciPlay
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LTV
Why LTV Is Essential for UA, and D7 ROAS Should Be Retired
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Analytics, User acquisition
Why Do Cost Metrics Change?
블로그
Webinar Recap: An Inside Look at iOS 14 Preparation
보고서
User acquisition
2020년 모바일 앱 트렌드 보고서
보고서
User acquisition
2020 Mobile App Trends Report
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Mobile Heroes, User acquisition
Stop Playing Tug of War with the Product Team and Start Collaborating
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AdExchanger: Ad Creative And Placement Context Must Work Hand-In-Hand In The Post-IDFA Era
Podcast
Mobile Heroes, Social
Mobile Presence Podcast – VSCO
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LTV
Why LTV is essential for UA, and D7 ROAS should be retired
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Analytics, ROAS Optimization
Are CPMs Correlated With Performance?
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Mobile Heroes, User acquisition
How to Market Your App to Gen Z
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Brand Safety, Mobile Heroes
The Best of Mobile Heroes: The Fraud Squad
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Awards, Mobile Heroes
Congratulations to the Mobile Heroes Awards Show Winners
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회사 소개
Liftoff Employee Spotlight: Bastian Winterkemper, Sales Lead in Germany
웨비나
Mobile Heroes
Mobile Heroes Awards Show
웨비나
Gaming, User acquisition
Scaling UA for Gaming Apps in Southeast Asia and Beyond
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Mobile Heroes, User acquisition
The Best of Mobile Heroes: Marketing Channel Guide
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Company, Social
22% Lower CPAs When Yubo Ran Non-Personalized Ad Campaigns
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Company, Mobile Heroes
Ad Age: How Comic Books Make Mid-level Marketers Into Heroes and Bot Fraud a Fun Topic
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Mobile Heroes, User acquisition
The Best of Mobile Heroes: User Acquisition Tips and Tricks
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Mobile Heroes, Testing
10 Questions Marketers Should Ask Before Testing A Media Source
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Elevate Labs
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Mobile Heroes, User acquisition
The Best of Mobile Heroes: Tips for Launching Your New App
동영상
What Is Programmatic Advertising
동영상
If Mobile Programmatic Could Talk
동영상
How Liftoff REALLY Designs Your Ads
동영상
Day in the Life of Liftoff ML
동영상
Direct, Ad Network, Ad Exchange, DSP – What’s The Difference?
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회사 소개
6 Reasons to Bring Humor Into the Workplace
웨비나
Accelerate, Gaming
Raise Your Game: Insights to Drive Downloads that Convert
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Company, Mobile Heroes
Celebrating 100 Mobile Heroes: Liftoff Kicks Off Mobile Heroes’ 5-Year Anniversary
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Mobile Heroes, User acquisition
How I Survived (and Thrived) Running UA at a Mobile App Startup
동영상
Mobile Heroes 정보 광고
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Watch Our On-Demand Webinar: Global Market Trends and How to Supercharge Your UA and Monetization
웨비나
Accelerate, Gaming
Game On: Latest Trends in Marketing Gaming Apps
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Jam City
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회사 소개
Liftoff Employee Spotlight: Judy Connolly, Marketing Manager in London, UK
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Gaming, User acquisition
NEW! 2020 Mobile Gaming Apps Report
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Company, Gaming
With Non-Personalized Traffic, Murka’s ROAS Increased by 3%
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Mobile Heroes, User acquisition
Improving User Acquisition Through Automation: 3 Things to Automate Right Now
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회사 소개
Liftoff Launches in Berlin
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Company, Social
CPMs Decreased 62.69% When IMVU Ran Non-Personalized Ad Campaign
웨비나
언택트 시대의 쇼핑 앱 마케팅 실전 가이드
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Shopping, User acquisition
It’s About Time E-Commerce Marketers Prepare for Christmas
Podcast
Finance, Mobile Heroes
Mobile Presence Podcast – IQ Option
웨비나
User acquisition
UA Performance on iOS 14 (EMEA)
웨비나
User acquisition
UA Performance on iOS 14
블로그
Gaming, User acquisition
Gaming Apps Hit New Heights During Lockdown
보고서
2020년 모바일 게임 앱 보고서
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Mobile Heroes, User acquisition
How to Improve User Acquisition with an In-App Events Map
사례 연구
Gaming, User acquisition
Bagelcode Finds Opportunities in Windows That Has 150% Higher ROAS Than iOS
동영상
What Liftoff Does
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Limit Ad Tracking: What You Need to Know
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리인게이지먼트
Maximize your user LTV with Cost Per Revenue (Now Available for UA and Re-Engagement)
블로그
회사 소개
Liftoff Employee Spotlight: Kota Amano, Japan & Korea Country Sales Manager
Podcast
Finance, Mobile Heroes
Mobile Presence Podcast – GCash
블로그
Company, Mobile Heroes
Supercharge Your Mobile Marketing Skills at the NEW Mobile Heroes Power Hour
이벤트
Mobile Heroes Power Hour
블로그
Company, User acquisition
Liftoff’s Approach to User Acquisition in a Post-IDFA World
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Mobile Heroes
3 Fundamentals of Marketing Mobile Apps
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Awards, Company
For the 4th Year, Liftoff Makes Fastest Growing Inc. 5000 List
사례 연구
게임
Playrix, Liftoff와 함께 ‘광고 추적 제한 (LAT)’ UA 캠페인 진행으로 CPA 감소 성공
블로그
Company, Gaming
Playrix runs non-personalized UA campaign with Liftoff, CPAs decrease
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The optimal usage of ConversionValue in SKAdnetwork
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Mobile Heroes
3 Reasons Why I Joined the Mobile Heroes Lunch Club, and You Should Too
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Product, User acquisition
Here Comes iOS 14: What App Publishers and Suppliers Need to Do to Prepare
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User acquisition
Marketers’ Thoughts on Upcoming Changes to the IDFA
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LTV
Why user-level LTV models are essential for post-iOS 14 user acquisition
보고서
Gaming, User acquisition
2020년 모바일 게임 앱 보고서
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Thimble
사례 연구
Gaming, User acquisition
Peak Teams Up With Vungle to Engage Japan Through Hyperlocalized Creatives
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User acquisition
A Holistic Multi-channel Approach for Mobile User Acquisition
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회사 소개
Liftoff Employee Spotlight: Jessica Dudley, AdOps Manager
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Probabilistic attribution for iOS 14 — a deeper dive
블로그
iOS14: A proposed solution for the reduced efficacy of deterministic attribution
웨비나
User acquisition
How to Define Your App Growth Strategy and KPIs
웨비나
Shopping, User acquisition
Reinventing Marketing Strategies for Shopping Apps in SEA
웨비나
Accelerate
Influencer Marketing for Mobile Apps
Podcast
Dating, Mobile Heroes
Mobile Presence Podcast – The Meet Group
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회사 소개
Company Culture in Times of Chaos
웨비나
Shopping, User acquisition
Retail Therapy: Marketing Shopping Apps in Today’s Economy
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Mobile Heroes
How User-Generated Content Boosts Ad Performance
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회사 소개
Liftoff Employee Spotlight: Wojciech Kazana, Engineering Team Lead of Machine Learning, Paris
블로그
쇼핑
NEW! 2020 Mobile Shopping Apps Report
웨비나
모바일 게임 마케터라면 꼭 알아야 할 5가지 전략
Podcast
Finance, Mobile Heroes
Mobile Presence Podcast – Stash
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Mobile Heroes
Leveraging Player Motivation Models to Increase App Engagement – Part 3
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User acquisition
3 Mistakes to Avoid to Instantly Save Money & Acquire More Users
사례 연구
Social, User acquisition
TikTok Scores 95% Increase in IPM After Leveraging Vungle Playable+ Ad Formats
웨비나
Creative
Designing Ads for TikTok
사례 연구
Healthcare App Cashwalk Increases Daily Ad Revenue up to $3K Using Vungle Video Ads
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How to think about including Organic Lift into your ROAS
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Square Enix
보고서
Shopping, User acquisition
2020 모바일 쇼핑 앱 보고서
블로그
Mobile Heroes
Leveraging Player Motivation Models to Increase App Engagement – Part 2
웨비나
Accelerate, Gaming
5 Fundamentals of Marketing Your Mobile Game
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Mobile Heroes
Leveraging Player Motivation Models to Increase App Engagement – Part 1
웨비나
게임
The Social Casino Special
Podcast
Mobile Heroes, Shopping
Mobile Presence Podcast – Rappi
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Awards, Company
Liftoff Honored with 2020 Gold Stevie® Award as “Fastest Growing Tech Company of Year”
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회사 소개
Bend It Like Dave G: Tips for Working Remotely
보고서
Shopping, User acquisition
2020 Mobile Shopping Apps Report
블로그
Mobile Heroes
How Making Consumer Insights a Cornerstone of your Strategy Makes You a Better Marketer
웨비나
Gaming, User acquisition
Marketing Gaming Apps in Latin America & Beyond
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회사 소개
Liftoff Employee Spotlight: Deanna Ulrich – Team Lead, Ad Creative Team
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Realtor.com
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Mobile Heroes
5 Tips for Finding Pockets of Performance Outside the Top Mobile Media Channels
웨비나
Accelerate, Finance
Show Me the Money – Growth Strategies for Finance Apps
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Analytics, Company
COVID-19 Mobile Ad Performance Tracker
블로그
Finance
NEW! 2020 Finance Apps Report
웨비나
Accelerate, Finance
Winning Growth Strategies for Finance Apps in APAC
보고서
Accelerate, Finance
2020년 모바일 금융 앱 보고서
웨비나
Creative, User acquisition
Unlocking Mobile UA on TikTok
블로그
Re-engagement, User acquisition
The Right Way to Run User Acquisition + Re-Engagement Together
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회사 소개
Liftoff Employee Spotlight: Nivin Sewpershad, Sr. Sales Manager
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Product
Cost Per Revenue: Optimize for Your User LTV Goals
웨비나
User acquisition
How to Market Your App in a Rapidly Changing Mobile Economy
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Awards, Company
Liftoff Recognized as a Top 10 Media Source in AppsFlyer’s Tenth Performance Index
웨비나
Brand Safety
Taking the Fight to the Fraudsters
블로그
회사 소개
Women at Liftoff: Marlene Arroyo, VP of People Operations
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Awards, Company
Liftoff Ranks as #1 DSP in Kochava’s 2020 Q1 Traffic Index
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Q&A
Mulheres no mobile: chefes da indústria – Bruna Amaya, do Hurb
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Mobile Heroes, Q&A
Women in Mobile: Bosses of the Industry – Melissa Lertsmitivanta @ realtor.com®
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회사 소개
Women at Liftoff: Nichole O’Such, Senior Account Executive
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Hurb
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Q&A
Women in Mobile: Bosses of the Industry – Dini Mehta @ Lattice
웨비나
Q&A
Women in Mobile – Bosses of the Industry
블로그
회사 소개
Women at Liftoff: Negin Saei, Controller
블로그
Q&A
Women in Mobile: Bosses of the Industry – Bruna Amaya @ Hurb
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Product
What is View Through Attribution and Why Is It Important?
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Company, Q&A
Women at Liftoff: Susan Hansen, General Counsel
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Awards, Company
Liftoff Lands on Forbes “America’s Best Startup Employers 2020” List
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Q&A
Women in Mobile: Bosses of the Industry – Sophia Fen @ 3Q Digital
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How a user acquisition team can save 500 hours a month with automation
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LTV
Pitfalls of Modeling LTV and How to Overcome Them
블로그
Company, Q&A
Women at Liftoff: Betty Wan, Business Development
보고서
Accelerate, Finance
2020 Mobile Finance Apps Report
블로그
Q&A
Women in Mobile: Bosses of the Industry
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Q&A
Women in Mobile: Bosses of the Industry – Erin Sun @ WB Games
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회사 소개
2019 Liftoff Recruiting Team Highlights
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Grammarly
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회사 소개
Liftoff Employee Spotlight: John Kelly, Recruiter
웨비나
Creative, User acquisition
The Art and Science of Building a Performance Design Team
블로그
Mobile Heroes
Helping to Improve the World Through Marketing
블로그
8 Tips for Making a Great Playable Ad
Podcast
Creative, Mobile Heroes
Mobile Presence Podcast – Playstudios
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Creative, User acquisition
NEW! 2020 Mobile Ad Creative Index
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Awards, Company
Liftoff Recognized as Top Media Source in 2020 Singular ROI Index
블로그
Mobile Heroes, User acquisition
7 Tips for Implementing an LTV Model to Scale Your App
블로그
Mobile Heroes, Q&A
How to Build a Team of Performance Designers
Podcast
Finance, Mobile Heroes
Mobile Presence Podcast – Current
블로그
Product
Smart Pacer, a smarter way to deliver ads
보고서
Creative, User acquisition
2020年版 モバイル広告クリエイティブ・インデックス
보고서
Creative, User acquisition
2020년 모바일 광고 소재 지표
블로그
For (and against) partnering for your LTV model
웨비나
User acquisition
Mobile App Trends – Analysis Of The App Ecosystem
블로그
Gaming, Mobile Heroes
Which attribution window is right for your marketing stack?
Podcast
Dating, Mobile Heroes
Mobile Presence Podcast – Clover
블로그
Mobile Heroes, User acquisition
A Practical Guide to Running a Successful Influencer Program
사례 연구
게임
Liftoff Increases Day 7 ROAS 33.2% for Pixonic Mid-Core Game
블로그
Mobile Heroes
2019 Liftoff Mobile Heroes Year in Review
블로그
회사 소개
Liftoff Employee Spotlight: Sofia Leonova, Marketing Manager
블로그
Mobile Heroes, Q&A
Q&A with Melissa Lertsmitivanta @Realtor.com
블로그
회사 소개
A Liftoff Gives Tradition
Podcast
Mobile Heroes, Shopping
Mobile Presence Podcast – Joom
블로그
Mobile Heroes, Q&A
4 Strategies to Simplify Your App Marketing Efforts and Improve Results
블로그
Awards, Company
Liftoff Ranked 157th Fastest Growing Company in North America on Deloitte’s 2019 Technology Fast 500™
블로그
User acquisition
NEW! 2019 Mobile App Trends Report
블로그
Mobile Heroes, Q&A
Q&A with Cindy Wu @Curious.com
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – TelTech
블로그
회사 소개
Liftoff Employee Spotlight: Honey Aung, Senior Accountant
블로그
회사 소개
Liftoff Launches in Brazil
블로그
Mobile Heroes
Stacking Your Tech Stack for Mobile App Growth
블로그
Mobile Heroes, Re-engagement
Re-Engagement Strategies from Matt Sadofsky @Studio
웨비나
User acquisition
Best Practices for Marketing an App in Japan
보고서
User acquisition
《2019移动应用趋势报告》
Podcast
Finance, Mobile Heroes
Mobile Presence Podcast – FinAccel
사례 연구
게임
Liftoff & Unity Determine Limited Cannibalization of Ad Spend
사례 연구
쇼핑
Liftoff UA Campaign Increases Activations 297% for Ibotta’s Unique Shopping App
이벤트
Newtro Night
블로그
User acquisition
NEW! 2019 Japan Mobile App Engagement Report
블로그
Mobile Heroes, Q&A
How to Build a Powerful Foundation for Scaling Your Mobile App
Podcast
Finance, Mobile Heroes
Mobile Presence Podcast – Credit Sesame
블로그
Mobile Heroes, Q&A
Career Growth Tips from Tobias Börner @LOVOO
보고서
User acquisition
2019 Japan Mobile App Engagement Report
블로그
회사 소개
Liftoff Employee Spotlight: Karl Berta, Head of LATAM Sales
블로그
Mobile Heroes
4 Tips for Making the Most of Limited Marketing Resources
블로그
Mobile Heroes
Career Growth Tips from Drew Frost @Sam’s Club
Podcast
Brand Safety, Mobile Heroes
Mobile Presence Podcast – TextNow
블로그
회사 소개
Liftoff Gives – London 10km for MS Society
블로그
게임
Will 2020 Be the Year of Android Gaming?
블로그
Awards, Company
Liftoff Recognized as a Top 10 Media Source in 2019 AppsFlyer Performance Index
블로그
Brand Safety
Strategies for Combating Ad Fraud From Day 1
이벤트
Tech in Asia
이벤트
G-Star Korea
이벤트
ad:tech Tokyo
이벤트
GTC 2019
이벤트
Game Daily Connect
이벤트
App Growth Summit Singapore
이벤트
Programmatic NYC
블로그
Product
Product News: Liftoff Audience Estimator for Retargeting
블로그
회사 소개
What Could You Build in Two Days? Liftoff’s First Engineering Hackathon!
이벤트
White Nights Moscow
이벤트
MobileOne
Podcast
Creative, Mobile Heroes
Mobile Presence Podcast – Ibotta
블로그
회사 소개
Liftoff Employee Spotlight: Clarin Tan, Customer Success Manager, Singapore
블로그
Mobile Heroes, Q&A
Q&A with Harry Bienenstock @Playtika
블로그
게임
Q&A with Appodeal: Leading App Monetization Platform
이벤트
The Mobile View at Dmexco
블로그
게임
NEW! 2019 Mobile Gaming Apps Report
이벤트
A Magical Night at TGS2019
블로그
Mobile Heroes
7 Ways to Scale Your Affiliate Program
웨비나
Accelerate, Gaming
Marketing Mobile Games – Insider Stories on Scaling Growth
Podcast
Mobile Heroes
Mobile Presence Podcast – Groupon
블로그
Mobile Heroes, Q&A
A Mobile Hero’s Journey From App Marketer to Serial Entrepreneur
보고서
Gaming, User acquisition
Mobile Gaming Apps 2019
블로그
회사 소개
Liftoff Employee Spotlight: Robert Saunders, Solutions Engineer
블로그
Mobile Heroes, Shopping
5 Pitfalls of Mobile App Marketing & How to Avoid Them
블로그
회사 소개
From One Office to Seven: My Experience Watching Liftoff Grow
블로그
Brand Safety, Q&A
Fraud AMA with Andreas Naumann
블로그
Mobile Heroes, Q&A
Q&A with Cherry Shen @Pocket Gems
블로그
회사 소개
Liftoff Joins Singular’s Certified Partner Program
블로그
쇼핑
2019 Mobile Shopping Apps Report: From Seasonal to Year Round Shopping
블로그
회사 소개
Why Company Offsites Matter
블로그
회사 소개
Liftoff Employee Spotlight: Nihal Advani, Ad Operations Manager
블로그
회사 소개
Finding the Best Talent: Thank You to Our Interviewers
이벤트
Mobile Heroes Jakarta
블로그
쇼핑
NEW! 2019 Mobile Shopping Apps Report
웨비나
Shopping, User acquisition
Marketing Shopping Apps – Strategies from Marketing Experts
블로그
데이트
Marketing Dating Apps in Japan Starts with “Concept-Making First”
보고서
Shopping, User acquisition
2019 Mobile Shopping Apps Report
Podcast
Mobile Heroes
Mobile Presence Podcast – Credit Karma
블로그
Marketing Has Evolved. Has Your Business Evolved With It?
블로그
Q&A
Q&A with Gerardo Castillo @Chatbooks
블로그
Mobile Heroes
Practical Advice on Building a Successful Digital Marketing Program
이벤트
Mobile Growth Europe
이벤트
DMEXCO
이벤트
Gamescom
![[Webinar] Marketing Mobile Games: Insider Stories on Scaling Growth](https://liftoff.io/wp-content/uploads/2019/06/gaming-webinar-07-1024x535.png)
이벤트
[Webinar] Marketing Mobile Games: Insider Stories on Scaling Growth
블로그
Company, Creative
Liftoff Employee Spotlight: Alexandra Vornle von Haagenfels, Manager of Ad Creative Producers
블로그
Product
Product News: New and Improved Dashboard, Creative Metrics & Reporting API
블로그
User acquisition
NEW! 2019 Southeast Asia App Engagement Report
블로그
Mobile Heroes
Stop Wasting Time. Evaluate New Traffic Sources Like A Pro.
보고서
User acquisition
2019 Southeast Asia App Engagement Report
블로그
리인게이지먼트
How to Apply Machine Learning to Re-Engage Users and Increase LTV
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – CookApps
블로그
리인게이지먼트
Re-Engagement Strategies from Jon Lau @Smule
블로그
Awards, Company
Inc. Magazine Ranks Liftoff on Best Workplaces 2019 List
이벤트
App Growth São Paulo
블로그
Q&A
Career Growth Tips from Thomas Pan @Twine
블로그
Mobile Heroes
How to Market Your App from Soft Launch to Global Release
블로그
회사 소개
Liftoff Employee Spotlight: Eqra Zafarullah, Customer Success Coordinator
이벤트
Mobile Growth Summit Singapore
이벤트
ChinaJoy
이벤트
GMIC Guangzhou
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – ME2ZEN
이벤트
App Growth Summit Seattle
블로그
Awards, Company
Liftoff Honored As Gold Stevie® Award Winner In 2019 American Business Awards®
블로그
Mobile Heroes
7 Insider Tips to Marketing Your Non-Gaming App Like a Pro
블로그
Gaming, Mobile Heroes
How Culture Impacts App Campaign Performance: the US and Japan
사례 연구
게임
How ME2ZEN Increased Purchase Related Events 151%
블로그
회사 소개
Liftoff Gives: Our Culture of Giving Back
블로그
Awards, Company
Liftoff Recognized as 2019 Bay Area Best Places to Work
웨비나
Accelerate, Finance
2019 Finance Apps – Trends & Benchmarks
블로그
User acquisition
Brand Marketers and Performance Marketers Work Better Together
블로그
회사 소개
Get Ready for Liftoff at Mobile Apps Unlocked 2019
블로그
Finance
NEW! 2019 Finance Apps Report
Podcast
Accelerate, Mobile Heroes
Mobile Presence Podcast – Huuuge Games
보고서
Accelerate, Finance
モバイル金融アプリレポート
블로그
Gaming, Mobile Heroes
5 Tips for Working with a Mobile DSP
블로그
Q&A
Turner Kirk (MOOV): Tips to Grow Your Mobile Marketing Career
블로그
Q&A
Women in Mobile: Career Lessons from Zahra Ferdowsi @ Snapchat
블로그
Q&A
Women in Mobile: Career Lessons from Raissa Williams @ Wells Fargo
웨비나
Q&A
Live Panel: Women in Mobile
블로그
Awards, Company
Liftoff Recognized as Top Ranked Media Source in AppsFlyer 2019 Performance Index
블로그
Q&A
Women in Mobile: Career Lessons from Kate Murphy @ Play Magnus
블로그
Q&A
Women in Mobile: Career Lessons from Vivian Chang @ Plated
블로그
Mobile Heroes
How to Build a Customer-First Channel Strategy Mix for Your App
블로그
The 6 Rules of a Hit Puzzle Game
사례 연구
리인게이지먼트
How Mytona Re-Engagement Campaign Increased In-App Purchases 569%
블로그
Brand Safety, Product
Liftoff Partners with Kochava to Prevent Ad Fraud
블로그
Q&A
Women in Mobile: Career Lessons from Twitter’s VP Janae Redmond
블로그
Q&A
Women in Mobile: Career Lessons from Kasha Stewart @ Beachbody
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Blinkist
웨비나
Brand Safety
Mitigating Mobile Ad Fraud
블로그
Q&A
Women in Mobile: Career Lessons from Siberia Su @ Braavo Capital
블로그
Q&A
Women in Mobile: Career Lessons from Cassie Chernin @ Scopely
블로그
Mobile Heroes
How Blinkist Automated Their Best Performing Marketing Channels
블로그
회사 소개
Women in Mobile: Career Lessons from Industry Leaders
블로그
Product
Measure Campaign Performance with Cohort Analysis
블로그
Q&A
Vivek Girotra (FoxNext): Building Your Mobile Marketing Technology Stack
Podcast
Brand Safety, Mobile Heroes
Mobile Presence Podcast – Adjust
블로그
Brand Safety
3 Common Types of Mobile Ad Fraud and How To Spot Them
블로그
데이트
Liftoff’s 2019 Dating Apps Research Reveals How Lovers Engage on iOS and Android
보고서
2019 Dating App Infographic
블로그
Q&A, User acquisition
Kevin Jon Buensuceso (Tophatter): What I Learned in My First Year as a Mobile Marketer
블로그
리인게이지먼트
How to Establish a Blackout Window for App Retargeting Campaigns
웨비나
Creative, User acquisition
Mobile Ad Creative Tips and Tricks
블로그
Dating, Mobile Heroes
How to Break Down Team Silos and Take Your Mobile App Marketing to the Next Level
블로그
Q&A
Vishal Korlipara (Credit Karma): Finding Product-Market Fit for Your Mobile App
이벤트
Mobile & App Marketing Summit
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Ludia
블로그
Creative
NEW! 2019 Mobile Ad Creative Index
블로그
Mobile Heroes
How to Successfully Launch Your Mobile App into South Korea
블로그
Mobile Heroes
Secrets to a Successful Soft Launch
블로그
Creative, Product
Simplifying Mobile Ad Creative Reporting
블로그
Q&A, User acquisition
Jessica Szalay (Wildflower Health): App Marketing Strategies in Healthcare
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – DoubleDown Interactive
블로그
User acquisition
User Acquisition 3.0: Entering the Realm of Artificial Intelligence & Machine Learning
이벤트
eTail Asia
이벤트
Digital Travel APAC
이벤트
App Ape Awards Tokyo
기타
Join the Mobile Heroes Slack Community
이벤트
App Growth Summit Berlin
이벤트
App Marketing Summit
이벤트
App Growth Summit LA
블로그
Gaming, Mobile Heroes
How to Successfully Launch New Mobile Games in a Highly Competitive Market
이벤트
Pocket Gamer Connects London
이벤트
Mobile World Congress
블로그
리인게이지먼트
Miray Alanlar (Mozilla): Increasing Mobile App Retention and Engagement
블로그
Company, Mobile Heroes
Join the Mobile Heroes Slack Community
블로그
Awards, Company
Liftoff Wins “Best App Advertising Platform” Award
블로그
Company, Mobile Heroes
The 2018 Liftoff “10 Best” List Roundup
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Nexon M
블로그
게임
What I Learned Marketing Gaming Apps Developed in APAC
블로그
Mobile Heroes, Social
3 Key Strategies to Master Snapchat Ads
Podcast
Dating, Mobile Heroes
Mobile Presence Podcast – Mobile Trend
블로그
User acquisition
How PuzzleSocial Grew UA Spend From Zero to $1.5 Million per Month (and Got Acquired by Zynga)
블로그
Analytics, Product
Introducing New Ways to Analyze Liftoff Campaign Data
블로그
Awards, Company
Liftoff Ranked 37th Fastest Growing Company in North America on Deloitte’s 2018 Technology Fast 500™
블로그
Mobile Heroes
5 Essential Steps to Marketing an App in Europe (and Other New Markets)
블로그
Mobile Heroes
How Apple Search Ads Can Positively Impact Your App Store Optimization (ASO) Efforts
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Skillz
웨비나
User acquisition
Mobile App Engagement | 2018 User Acquisition Trends & Benchmarks
블로그
User acquisition
How 8 Securities Used Offline Marketing to Boost Mobile App Conversions
블로그
User acquisition
NEW! 2018 Mobile App Engagement Index
블로그
Mobile Heroes, User acquisition
Applying a Growth Marketing Approach to the eSports Industry
블로그
Brand Safety, Company
Liftoff Blacklists Fraudulent Apps Identified by Buzzfeed
블로그
Awards, Company
Liftoff Ranked #1 Mobile Partner in EMEA and #5 Globally in 2018 Kochava Traffic Index
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Playrix
보고서
‘No-BS’ Mobile Attribution | 27 Questions Answered
블로그
Gaming, Mobile Heroes
Returning to the Basics. Is CPM Buying Still King?
이벤트
Madrid Mobile Summit
블로그
분석
Mobile App Retention in Korea
블로그
분석
NEW! 2018 Japan Mobile App Engagement Report
블로그
리인게이지먼트
How Marketers Can Avoid Double Paying for Mobile App Retargeting
이벤트
Mobile Heroes Dinner Party
블로그
Mobile Heroes
A Day in the Life of a Growth Marketer
블로그
회사 소개
Liftoff Recognized as a Top 10 Media Source in AppsFlyer H1 2018 Performance Index
웨비나
Product, User acquisition
How Machine Learning is Transforming App Marketing
Podcast
Mobile Heroes
Mobile Presence Podcast – Etermax
블로그
Mobile Heroes
Announcing the Mobile Heroes Roadshow!
블로그
Awards, Company
Liftoff Ranks #11 on Entrepreneur’s 2018 Top Company Cultures List
이벤트
Mobile Heroes Los Angeles
이벤트
Mobile Heroes Seattle
이벤트
Mobile Heroes New York
이벤트
Mobile Heroes Seoul
이벤트
Mobile Heroes Tokyo
이벤트
Mobile Heroes Boston
블로그
Brand Safety
Practical Advice in Dealing with Mobile Ad Fraud
이벤트
MMA Forum Indonesia
이벤트
Tokyo Game Show
이벤트
G-Star Korea
이벤트
Casual Connect
이벤트
App Growth Summit SF
이벤트
Mobile Heroes Supper Club
이벤트
MobileOne
블로그
Mobile Heroes, User acquisition
How IMVU Uses Machine Learning to Scale Mobile User Acquisition
Podcast
Dating, Mobile Heroes
Mobile Presence Podcast – Badoo
블로그
Awards, Company
Liftoff Wins Digiday “Best Display & Programmatic Advertising Platform” Award
사례 연구
소셜
How IMVU Increased In-App Purchases by 276%
웨비나
Gaming, User acquisition
2018 Gaming Apps Trends & Benchmarks
블로그
Dating, Mobile Heroes
7 Tips to Succeed as a Woman in a Male-Dominant Industry
블로그
게임
Mobile Gaming App Engagement by Gender: Females Play and Pay
![What’s in Your [Growth] Stack? Lomit Patel, IMVU](https://liftoff.io/wp-content/uploads/2018/09/lomit-patel-growth-stack-1024x535.jpg)
블로그
Q&A
What’s in Your [Growth] Stack? Lomit Patel, IMVU
블로그
게임
NEW! 2018 Mobile Gaming Apps Report
블로그
Awards, Company
Liftoff Reappears on the Inc. 5000 List
블로그
User acquisition
How to Successfully Scale Up Facebook User Acquisition Campaigns
![What’s in Your [Growth] Stack? David Yi, AnchorFree](https://liftoff.io/wp-content/uploads/2018/09/david-yi-3-1024x535.jpg)
블로그
Mobile Heroes, Q&A
What’s in Your [Growth] Stack? David Yi, AnchorFree
블로그
쇼핑
Prime Day Isn’t Just For Amazon
Podcast
Mobile Heroes, Shopping
Mobile Presence Podcast – RetailMeNot
블로그
Mobile Heroes, Shopping
Mobile User Acquisition Marketing: Brand vs Performance
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Pocket Gems
블로그
Testing
4 Best Practices for a Modern Email Strategy
블로그
Mobile Heroes
Never Say “No” to Opportunity, Even When in Doubt
![What’s in Your [Growth] Stack? Fabien Nicolas, SmartNews](https://liftoff.io/wp-content/uploads/2018/07/fabien-nicolas-1024x535.jpg)
블로그
Mobile Heroes, Q&A
What’s in Your [Growth] Stack? Fabien Nicolas, SmartNews
이벤트
Mobile Growth Europe
블로그
Mobile Heroes
Meet the Heroes: What Does Your Marketing Team Look Like?
블로그
쇼핑
2018 Mobile Shopping Apps Report Analysis: Engagement by Gender
블로그
Accelerate, Mobile Heroes
10 Tips for Choosing a Mobile Demand-Side Platform
블로그
Analytics, Mobile Heroes
Last Click Attribution Is Dead. Now What?
![What’s in Your [Growth] Stack? Cassie Chernin, Ibotta](https://liftoff.io/wp-content/uploads/2018/07/Cassie-1024x535.jpg)
블로그
Mobile Heroes, Q&A
What’s in Your [Growth] Stack? Cassie Chernin, Ibotta
블로그
Company, User acquisition
The Ultimate Guide to Mobile Marketing Events in 2018 – Part 2
이벤트
Gamescom
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Playtika
블로그
Analytics, Shopping
2018 Mobile Shopping Apps Report Analysis: Monthly Trends
블로그
Mobile Heroes, Q&A
Meet the Heroes: What’s in Your Growth Stack?
블로그
Mobile Heroes, Q&A
Meet the Heroes: What Would Be Your Superpower?
블로그
Analytics, Testing
How Incrementality Testing Works
블로그
Gaming, Mobile Heroes
Optimizing Spend Across Paid Mobile User Acquisition Channels
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – American Well
웨비나
Shopping, User acquisition
2018 Shopping Apps Trends & Benchmarks
블로그
Mobile Heroes, Q&A
Meet the Heroes: What Would They Be Doing If They Weren’t Marketing Apps
블로그
Creative, User acquisition
How to Optimize Your Mobile Video Ads for Programmatic
블로그
Mobile Heroes
3 Strategies That Helped IMVU Grow Monthly Active Users 200%
블로그
Mobile Heroes
Our 50th Mobile Hero!
![What’s in Your [Growth] Stack? Thomas Hopkins, Lyft](https://liftoff.io/wp-content/uploads/2018/07/thomas-hopkins-1024x535.jpg)
블로그
Mobile Heroes, Q&A
What’s in Your [Growth] Stack? Thomas Hopkins, Lyft
블로그
Mobile Heroes
3 Benefits of Working with Your Mobile App Product Team
동영상
Meet the Mobile Heroes: “If you weren’t marketing apps, what would you be doing?”
동영상
Meet the Mobile Heroes: “What Does GDPR Stand For?”
블로그
쇼핑
NEW! 2018 Mobile Shopping Apps Report
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Apartment List
블로그
Mobile Heroes
How Apartment List Increased Customer LTV by Streamlining the User Flow
이벤트
App Promotion Summit New York
블로그
Awards, Company
Inc. Magazine Ranks Liftoff on Best Workplaces 2018 List
블로그
회사 소개
Liftoff is GDPR Compliant
Podcast
Mobile Heroes, Shopping
Mobile Presence Podcast – GOAT
블로그
Brand Safety
How to Spot the Most Prevalent Types of Mobile Install Fraud
블로그
Mobile Heroes, Shopping
How to Attribute Installs to Influencer Marketing
이벤트
Mobile Growth New York
웨비나
Accelerate, Finance
2018 Finance Apps Trends & Benchmarks
![What’s in Your [Growth] Stack? Vivian Chang, RetailMeNot](https://liftoff.io/wp-content/uploads/2018/07/Vivian-Chang-1024x535.jpg)
블로그
Mobile Heroes, Q&A
What’s in Your [Growth] Stack? Vivian Chang, RetailMeNot
Podcast
Mobile Heroes, Social
Mobile Presence Podcast – IMVU
블로그
Awards, Company
Liftoff Honored As Gold Stevie® Award Winner In 2018 American Business Awards®
블로그
회사 소개
MAU 2018 – That’s a Wrap!
블로그
Mobile Heroes, Social
How to Successfully Scale Up Google UAC Campaigns
블로그
Awards, Company
San Francisco Business Times: Liftoff Ranks #10 Best Place to Work
웨비나
Brand Safety, User acquisition
Inside Mobile Ad Fraud
블로그
게임
9 Tips I Learned Marketing Popular Mobile Hidden Objects Game
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Social Discovery Ventures
블로그
Finance
NEW! 2018 Mobile Finance Apps Report
블로그
회사 소개
Liftoff’s Action-Packed Agenda at Mobile Apps Unlocked 2018
블로그
분석
Understanding the Fundamentals of Calculating Lifetime Value
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Tilting Point
웨비나
Creative, User acquisition
The Good, The Ad & The Ugly 5
보고서
Mobile Hero Comics
블로그
분석
How to Improve Mobile Ad Campaign Performance with Data (and Lots of It)
이벤트
Mobile Apps Unlocked
블로그
Mobile Heroes, User acquisition
How to Build a Career in Mobile User Acquisition
사례 연구
Creative
Liftoff Influence propels NanoBit's MyStory up the to charts, landing at #44 Free Game
사례 연구
Creative
GOAT Games, Liftoff 인플루언스로 iOS 시장을 개척하다
사례 연구
Creative
Liftoff Influence increases Calm's influence marketing ROI by over 50%
사례 연구
Creative
Liftoff Influence helps Luni Apps top the charts with Fitness Coach
블로그
Mobile Heroes
New App Launch Strategy: Paid Channels to Maximize Scale, Efficiency and ROI
블로그
회사 소개
Getting Serious with GDPR
블로그
Mobile Heroes, User acquisition
Marketing a News App in the Age of Trump
웨비나
Dating, User acquisition
Dating Apps Trends & Benchmarks
블로그
Accelerate, Awards
Liftoff Recognized as Top Performing Ad Channel in ‘The 2017 Singular ROI Index’
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Penn Interactive Ventures
블로그
Mobile Heroes
What I Learned Launching 1 App per Week for 52 Weeks Straight
블로그
Accelerate, User acquisition
7 Lessons I Learned Marketing an App in Japan
Podcast
Creative, Mobile Heroes
Mobile Presence Podcast – Poshmark
블로그
데이트
NEW! 2018 Mobile Dating Apps Report
웨비나
Brand Safety, User acquisition
Strategies to Prevent Mobile Ad Fraud (& Save Your Marketing Budget)
블로그
소셜
What I Learned Running Mobile Ads on Snapchat
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – The Weather Channel
블로그
회사 소개
The Ultimate Guide to Mobile Marketing Events in 2018
이벤트
App Growth Summit NYC
블로그
Creative, Testing
The Weather Company on Testing Creative Across Audiences
블로그
Mobile Heroes, Testing
What I Learned Testing Seasonal Imagery in the Mobile Heroes Email Campaign
블로그
User acquisition
Are Mobile Apps China’s Next Big Export?
Podcast
Mobile Heroes, Shopping
Mobile Presence Podcast – Coupang
사례 연구
쇼핑
Coupang 재계약 캠페인이 구매를 221.4 % 증가시킨 방법
이벤트
Kochava Mobile Summit
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – Zenjoy
블로그
Product
Liftoff Launches View-Through Attribution for Mobile Apps
블로그
Creative, Testing
5 Effective Strategies for A/B Testing Ad Creatives
블로그
User acquisition
Marketing an App in the Current “Freemium” Landscape
블로그
Accelerate, Awards
Liftoff Recognized in ‘Top 20 Most Secure Mobile Ad Networks’ List
블로그
Mobile Heroes
Zenjoy Shares Thoughts on Fast-Paced Mobile Marketing Industry
블로그
User acquisition
Marketing Your Mobile App to Android Users
블로그
Awards, Company
Liftoff Ranked 6th Fastest Growing Company in North America on Deloitte’s 2017 Technology Fast 500
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – HomeAdvisor
블로그
Brand Safety
Mobile Ad Fraud: 4 Best Practices to Fighting Click Spamming
블로그
ROAS 최적화
4 Tips for Improving Your Programmatic Advertising ROI
사례 연구
쇼핑
Sam ‘s Club이 첫 구매 당 비용을 47.4 % 줄인 방법
블로그
Creative
Dynamic Advertising for Mobile: Best Practices
웨비나
Accelerate, User acquisition
2017 Mobile App Engagement Index
블로그
Mobile Heroes
HomeAdvisor on the Benefits of a Comprehensive LTV Model
블로그
Accelerate, Creative
Dynamic Mobile Advertising: Fast & Furious
Podcast
Mobile Heroes, Shopping
Mobile Presence Podcast – Sam’s Club
블로그
분석
NEW! 2017 Mobile App Engagement Index
블로그
Mobile Heroes
Zoosk on Mobile Marketing Metrics, Creatives, Opportunities and Defining Goals
블로그
User acquisition
Mobile App Marketing: Best Practices
블로그
User acquisition
8 Examples of What Mobile App Engagement Really Looks Like
Podcast
Finance, Mobile Heroes
Mobile Presence Podcast – Stash
블로그
User acquisition
Learning from Your App’s Active Users for Better Marketing Outcomes
블로그
Mobile Heroes, Shopping
Sam’s Club On Mobile Marketing Metrics, Creatives, and Opportunities
블로그
User acquisition
How Dynamic Advertising Can Reduce App Abandonment Rates
블로그
Testing, User acquisition
Looking for a New User Acquisition Channel to Test? Try Quora.
블로그
Accelerate, User acquisition
Things You Ought to Know About Programmatic Ad Buying
Podcast
Creative, User acquisition
Mobile Presence Podcast – Rosetta Stone
웨비나
Creative, User acquisition
The Good, The Ad & The Ugly 4
블로그
Brand Safety
Liftoff Joins Adjust’s Coalition Against Ad Fraud (CAAF)
블로그
Finance, Mobile Heroes
Stash Shares Tactical Mobile Marketing Tips for Improved Campaign Performance
블로그
Mobile Heroes
Rosetta Stone On the Importance of Audience Profiles and Segmenting
이벤트
Mobile Growth Canada
웨비나
User acquisition
Subscription Apps: Trends and Tips for Successful Marketing
블로그
Awards, Company
Liftoff Ranks #8 on Inc. 5000 List of 2017
블로그
분석
NEW! 2017 Mobile Subscription Apps Report
보고서
2017 Mobile Subscription Apps Report
블로그
User acquisition
You’ve Built an App. Now How Do You Market It?
사례 연구
User acquisition
오늘날 어떻게 증가한 응용 프로그램은 386 %를 엽니 다?
이벤트
App Promotion Summit Berlin
사례 연구
Finance
联交银行账户如何增加134％
블로그
Analytics, Shopping
Amazon Prime Day Was Great for Amazon, But What About Other Mobile Shopping Apps?
웨비나
Creative, User acquisition
The Good, The Ad & The Ugly 3
사례 연구
Finance, User acquisition
Acorns acquires more active investors with Liftoff
블로그
Product
Advantages of a Cost Per Action (CPA) Model in Mobile App Marketing
블로그
회사 소개
Liftoff Opens Tokyo Office
사례 연구
Finance, User acquisition
Clarity Money는 어떻게 계좌 활성화를 13% 증가시켰나
Podcast
Mobile Heroes
Mobile Presence Podcast – Trainline
블로그
Company, User acquisition
Your Ultimate Guide to Mobile Ad Tech Events Remaining in 2017
블로그
Mobile Heroes
Are Web Marketing Strategies Good For Mobile App Marketing?
블로그
Creative
What Makes a Mobile Ad Dynamic?
Podcast
Mobile Heroes
Mobile Presence Podcast – Clarity Money
블로그
Finance
Clarity Money: Insights On Ad Creative, Metrics, and KPIs
블로그
쇼핑
Value For Money: Shopping Apps Report Reveals UA Bargains And Trade-Offs
웨비나
Accelerate, Shopping
Best Practices in Marketing Shopping Apps
Podcast
Mobile Presence Podcast – Delivery Hero
블로그
쇼핑
NEW! 2017 Mobile Shopping Apps Report
블로그
분석
Optimizing Post Install Engagement
블로그
Mobile Heroes
The Importance of Understanding Unique Cultures When Marketing Globally
블로그
Mobile Heroes
How Delivery Hero Creates a Seamless Experience from Impression to Purchase
Podcast
Creative, Mobile Heroes
Mobile Presence Podcast – Acorns
보고서
Guide to Marketing Gaming Apps
Podcast
Mobile Presence Podcast – letgo
블로그
Awards, Company
Inc. Magazine Ranks Liftoff on Best Workplaces 2017 List
블로그
User acquisition
Using Targeted Lookalike Audiences for App User Acquisition
블로그
Brand Safety, Q&A
Mobile Ad Fraud Expert Answers Three Important Questions
Podcast
Dating, Mobile Heroes
Mobile Presence Podcast – Meetic
웨비나
Brand Safety, User acquisition
The ABCs of Mobile Ad Fraud (and Strategies to Fight It)
블로그
데이트
Why the Largest Dating App in Europe Tracks All App Events
블로그
Brand Safety
Mobile Ad Fraud Q&A with Adjust
Podcast
Mobile Heroes, Social
Mobile Presence Podcast – Twitter
블로그
Awards, Company
Liftoff Honored as Silver Stevie® Award Winner in 2017 American Business Awards
블로그
Brand Safety
Liftoff Partner AppsFlyer Shares Insights and Strategies to Combat Mobile Advertising Fraud
블로그
Mobile Heroes
Mobile Marketing Musings with Nick Quan
웨비나
리인게이지먼트
Re-Engagement Best Practices to Better Monetize Your App
블로그
Product, Re-engagement
Introducing “Product Feed Retargeting”: Taking Re-Engagement to the Next Level
보고서
Beginner’s Guide to Mobile Re-Engagement
사례 연구
Accelerate, Gaming
How LuckyFish Games Increased In-App Purchases 175% with Re-Engagement
블로그
리인게이지먼트
Why Mobile Retargeting Ads are the New Nurture Campaign
블로그
Awards, Company
Ad Age Lists Mark Ellis, Liftoff CEO & Co-Founder, 2017 Marketing Tech Trailblazer
Podcast
User acquisition
Mobile Presence Podcast – Liftoff
이벤트
ChinaJoy
웨비나
Creative, User acquisition
Interactive Ads Webinar
이벤트
DMEXCO 2018
블로그
Accelerate
NEW! Beginner’s Guide to Mobile Attribution Tracking
보고서
Beginner’s Guide to Mobile Attribution Tracking
블로그
Creative, User acquisition
Mobile Marketing Musings with Vinícius Gerez
사례 연구
User acquisition
Talabat의 설치 후 주문 비율이 72.2%까지 증가한 비결
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – WB Games
Podcast
User acquisition
Mobile Presence Podcast – Storm8
Podcast
Mobile Presence Podcast – InfiApps
Podcast
Gaming, Mobile Heroes
Mobile Presence Podcast – King
Podcast
Mobile Heroes, User acquisition
Mobile Presence Podcast – Crowdstar
블로그
Creative, User acquisition
Mobile Marketing Musings with Matt Widdoes
블로그
Awards, Company
Liftoff Ranks Across the Board on Mobile Performance Index
웨비나
Accelerate, Gaming
Best Practices for Marketing Gaming Apps
블로그
Awards, Company
Liftoff Ranks #14 in Entrepreneur’s Top Company Cultures List
블로그
Creative, User acquisition
Mobile Marketing Musings with Winnie Wen
사례 연구
User acquisition
Grab이 CPI를 목표치보다 33%를 감소시킨 방법
블로그
게임
Which Mobile Gaming Subcategory Attracts the Most Engaged Players?
블로그
Dating, Infographics
Mobile Love Infographic: Dating App Trends and Insights
보고서
Mobile Love Infographic
블로그
Creative, User acquisition
Mobile Marketing Musings with Haydon Young
사례 연구
게임
MyTona가 일일 인앱 구매 수익을 137% 늘린 비결
웨비나
Accelerate, Gaming
Gaming Apps Report Webinar
블로그
Gaming, User acquisition
2017 Mobile Gaming Apps Report Analysis: Monthly Trends
블로그
Creative, Mobile Heroes
Cracking The Code On Mobile Ad Creatives To Attract & Acquire Users
블로그
게임
Liftoff Releases 2017 Mobile Gaming Apps Report
블로그
Gaming, Mobile Heroes
Welcome to Mobile Heroes, Gaming Edition
블로그
User acquisition
5 Winning Ways To Get Loads Of Value Out Of Players Who Don’t Pay You A Penny
블로그
회사 소개
Liftoff – 2016 Year in Review
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Analytics, User acquisition
Why Negative Mobile Ad Feedback Isn’t Always a Bad Thing
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회사 소개
5 Mobile Marketing Predictions for 2017
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User acquisition
4 Quick Wins: Improving Mobile Marketing Campaign Performance
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Analytics, User acquisition
2016 Mobile Index Analysis: Engagement by Gender
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User acquisition
Search Ads: Apple and Google are Better Together
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회사 소개
Liftoff Expands to APAC
사례 연구
Gaming, User acquisition
Rocket Games가 Viva Slots Vegas의 게임 플레이를 588% 끌어 올린 방법
이벤트
Mobile Growth Summit
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Analytics, User acquisition
2016 Mobile Index Analysis: iOS vs Android
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Brand Safety
6 Tips for Spotting and Preventing Mobile Ad Fraud
기타
Red vs Blue Infograph
![[Infographic] Mobile Marketing Trends Across Party Lines](https://liftoff.io/wp-content/uploads/2016/10/red_v_blue_OG_large-1024x538.jpg)
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분석
[Infographic] Mobile Marketing Trends Across Party Lines
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User acquisition
How Non-Holiday Mobile Marketers Conquer the Holidays
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Analytics, User acquisition
2016 Mobile Index Analysis: CPA Trends Across Post-Install Events
사례 연구
리인게이지먼트
Invoice2go가 재참여 캠페인으로 구독률을 30% 증가시킨 방법.
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Mobile Heroes
How to Make Mobile Affiliate Marketing Work
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Analytics, User acquisition
Liftoff Releases 2016 Mobile App Engagement Index; Details CPA Trends Across App Categories, Platforms and Gender
사례 연구
ROAS 최적화
How SurveyMonkey increased click-to-install rate by 152.2%
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Creative
Get Real With User Reviews in Your Mobile Ads
웨비나
Creative, User acquisition
The Good, The Ad & The Ugly: Episode 2
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User acquisition
iOS 10’s “Limit Ad Tracking” Impact and FAQ
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회사 소개
Liftoff featured in TUNE’s Top 25 Global Advertising Partners list
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Gaming, Mobile Heroes
Scaling Growth at Mobile-First Startups: Challenges and Tips
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User acquisition
How we optimize UA channels to increase user retention in the CBS Sports app
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게임
How ZiMAD Acquires High Quality Mobile Gamers with Liftoff and Appsflyer
웨비나
Creative, User acquisition
The Good, The Ad & The Ugly Episode 1
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쇼핑
Mobile Back-to-School Sales are Soaring – Are You Cashing In?
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회사 소개
Got An App? Let’s Talk Retention
사례 연구
Gaming, User acquisition
ZiMAD가 사용자 90일 보유율을 증가시킨 방법
기타
We’re Looking for Mobile Heroes
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쇼핑
Want to Win Black Friday? Acquire New Mobile Shoppers in September
기타
We’re Looking for Mobile Heroes
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회사 소개
Liftoff Expands; Hires Former Twitter Head of Mobile to Accelerate Growth Outside Of The U.S.
웨비나
Introduction to Dynamic Ads: Acquire Better Quality Users with Programmatic Creative
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Product, Q&A
Dynamic Ads and the Future of Mobile Advertising: A Q&A with Liftoff Co-founder Phil Crosby
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Creative, Product
Introducing Dynamic Ads: Personalized Mobile Ads that Simply Convert Better
동영상
다이내믹 광고를 통한 보다 우수한 사용자 확보
보고서
Guide to Marketing Non-Gaming Apps (Spring 2016)
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Creative, User acquisition
3 Tips for Designing Killer Mobile Ads
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리인게이지먼트
What I Learned My First Two Months Running Mobile Re-engagement at Smule
웨비나
User acquisition
How to turn your Entertainment App into a Revenue Machine: FanDuel and Smule
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User acquisition
The Secret to More App Users? Talk to Your Product Team
웨비나
Accelerate, Finance
Unlocking Finance Apps: How Marketers Drive Growth and Revenue
웨비나
Accelerate, User acquisition
Delivering ROI on Your Mobile Investment
웨비나
Re-engagement, User acquisition
Unlocking Your App Installs with Mobile Re-engagement
웨비나
Accelerate, User acquisition
How Top Marketers Prepare for the Holiday Rush
웨비나
Accelerate, User acquisition
Beyond the Install: From Acquisition to Re-engagement
이벤트
TUNE Postback
사례 연구
User acquisition
Mfour
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User acquisition
Beyond App Install Ads: 3 Complementary User Acquisition Channels
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Mobile Heroes
The State of User Targeting in the Mobile Marketing World
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User acquisition
The Most Important Lesson I Learned Marketing the MileIQ Mobile App
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Mobile Heroes
Mobile Heroes is Back
동영상
Learn how Vivian manages user acquisition for a top 5 shopping app
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Mobile Heroes
Four Tips for Growing a Loyal App User Base
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데이트
When Spring is in the Air, So is Dating App Engagement
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리인게이지먼트
Tales from the UA Trenches: Optimizing Mobile Re-engagement Campaigns at MileIQ
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리인게이지먼트
6 Hacks to Make the Most of Mobile Retargeting
보고서
Guide to Marketing Non-Gaming Apps (Fall 2015)
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User acquisition
Make Mobile Engagement Easy with Personalized Deep Links
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리인게이지먼트
Rules of Re-engagement: Smart Audience Segmenting
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리인게이지먼트
Say it Loud! I Resolve to Re-engage My Mobile Users
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Accelerate
Four Mobile Marketing Predictions for 2016
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Shopping, User acquisition
App Marketers Score Black Friday Deals on Acquiring New Users
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Mobile Heroes, User acquisition
Why Simple Targeting is the Key to Mobile User Acquisition
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리인게이지먼트
Re-engagement: The Killer Strategy Behind App Monetization
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Analytics, User acquisition
Using App Store Intelligence to Keep Tabs on Your Mobile Competition
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Analytics, User acquisition
Using App Store Intelligence to Keep Tabs on Your Mobile Competition
동영상
Q&A
How Matt Sadofsky builds high-performing ad creative
동영상
User acquisition
Webinar: A Comprehensive Approach to Delivering ROI on Your Mobile Investment
동영상
Why educating is key to finance app growth
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Analytics, User acquisition
Q3 Mobile User Acquisition Trends to Watch
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Mobile Heroes
5 Surefire Ways to Grow Your Subscription-Based Mobile App
동영상
Learn how MileIQ became a top-grossing finance app
동영상
Q&A
How SeatGeek increases user engagement and ticket sales
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User acquisition
Retention Marketing: Building Mobile App Value Through Smart Targeting
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How to define a mobile marketer
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The two-step approach to user acquisition
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My two favorite mobile marketing tools
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How technology empowers mobile marketers
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The next big thing in mobile marketing
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Iryna’s favorite superhero
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My biggest mobile marketing mistake
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Diversification is important for mobile marketing success
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The biggest challenge I face in mobile marketing
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How important are app installs?
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Don’t rely on a single user acquisition channel
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Holiday mobile marketing is very competitive
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How to approach holiday mobile marketing
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The biggest mistake I’ve made in mobile marketing
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Tim McCloud’s favorite superhero
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Mobile Heroes
Engineering Virality: How to Create Shareable Moments in Your App for Growth
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How to define mobile user acquisition
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What is the future of mobile marketing?
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Why users upgrade their subscription
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Incentivizing users to upgrade their subscriptions
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What it takes to succeed in mobile marketing
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Why do you love mobile marketing?
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How I got into mobile marketing
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Who is Nat Robinson’s favorite superhero?
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Nat’s advice for mobile marketers
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Explaining the MileIQ sales funnel
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Tax Day is the biggest seasonal holiday for MileIQ
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Facebook vs. other user acquisition channels
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How Nat Robinson re-engages with his app users
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The challenge in marketing subscription-based apps
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My advice for mobile marketers
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My biggest mobile marketing mistake
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Who is your favorite superhero?
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Re-engagement ads work surprisingly well
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Predicting the future of mobile marketing
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How Loren Austin got into mobile marketing
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What I love about mobile marketing
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Why post-holiday season is primetime for finance apps
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Why I don’t rely solely on Facebook for new users
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How did you become a mobile marketer?
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What do you like about being a mobile marketer?
동영상
My biggest mistake in mobile marketing
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Two of the biggest challenges I’ve faced
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Holiday mobile marketing at Touch of Modern
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Utilizing UA channels outside of Facebook
동영상
What is the next big thing in mobile marketing?
동영상
Chris Nguyen’s favorite super hero
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Mobile Heroes
Recap: Mobile Heroes San Francisco
동영상
Holiday mobile marketing tips
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How to market like the top-ranked dating app
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Advice for new mobile marketers
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User acquisition
5 Keys to Working with Mobile User Acquisition Partners
동영상
The next big thing in mobile marketing
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Accelerate, Analytics
The Liftoff Q3 2015 Mobile App Engagement Index is Out
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User acquisition
5 Ways to Transform Your Mobile Marketing Department into a Profit Center
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How the #1 invoicing app continues to grow
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User acquisition
How Ad Blocking in iOS 9 Could Help Mobile App Publishers
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User acquisition
Webinar: How Top Marketers Prepare for the Holiday Rush
동영상
Introducing Mobile Heroes
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Gaming, User acquisition
It’s All Fun & Games – Marketing Games vs. Non-Gaming Apps
동영상
How to market a subscription-based education app
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Tim McCloud on Marketing a Subscription-based Education App
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Accelerate, User acquisition
Finding Value in a Multi-Device World
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How Touch of Modern drives shopping app engagement
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How Touch of Modern drives shopping app engagement
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User acquisition
Non-Gaming App Marketers, it’s Your Turn
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Interview with Nick Adtkins, Head of Marketing at SeatGeek
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Interview with Nick Adtkins, Head of Marketing at SeatGeek
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Interview with Nick Adtkins, Head of Marketing at SeatGeek
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Interview with Nick Adtkins, Head of Marketing at SeatGeek
동영상
Interview with Nick Adtkins, Head of Marketing at SeatGeek
동영상
Interview with Nick Adtkins, Head of Marketing at SeatGeek
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Accelerate, User acquisition
The Mobile Advertising Glossary: from A to Z
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User acquisition
Retailers Spend $164 To Acquire Mobile Shoppers
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Analytics, User acquisition
Liftoff Releases Q2 2015 Mobile App Engagement Index
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Re-engagement, User acquisition
App Engagement: 5 Ways to Keep Your Mobile Users Coming Back
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ROAS 최적화
The ASO Trick No One Is Talking About
사례 연구
Shopping, User acquisition
How Tophatter increased mobile auction sales by 235%
사례 연구
쇼핑
How SeatGeek Increased Mobile Ticket Sales by 12.7%
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Did Apple Just Kill the Burst Campaign?
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Analytics, User acquisition
How to Measure and Drive ROI in App Marketing Campaigns
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데이트
Looking for Love in All the App Places: Men vs Women
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User acquisition
The Opportunity for Travel Apps on Mobile
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Infographics
Infographic: Q1 Mobile App Engagement Index
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Analytics, User acquisition
Liftoff Releases Q1 2015 Mobile App Engagement Index; Details CPA Trends Across Category, Platform and Gender
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User acquisition
Spring Cleaning Tips to Freshen Up Your App Marketing Campaigns
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Accelerate
How ApplePay Helps Reduce Friction In Making In-App Purchases
웨비나
How Well Does Your App Convert?
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User acquisition
How Programmatic Ad Buying Is Changing Mobile Advertising
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Accelerate, User acquisition
Liftoff Releases Q4 2014 Mobile App Engagement Index; Measures the Impact of App Install Ads
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Product
RTB is Growing Like Mad. Is Your Mobile Marketing Keeping Up?
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Creative
TechTalk: How to Optimize Your Mobile App Install Campaigns Using Per User Data
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Creative
5 Most Common Mistakes in Designing App Install Ads
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Finance, Mobile Heroes
Spotlight: Lifelock Drives Mobile Subscriptions with CPA-Optimized App Install Ads
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Accelerate
