How To Create Ads That Convert (Spanish)

Join us for a discussion on how to create effective ads! In today’s competitive market, it’s essential to capture people’s attention with captivating and eye-catching visuals. However, optimizing creative content can be challenging, with various formats, versions, and channels to consider. It can also be difficult to measure the impact of your ads. 

We brought together a panel of creative experts from Movistar, Laika, Singular, Winclap, TikTok and Liftoff to share insights on: 

  • Creative trends to test asap 
  • Must-haves for optimal creative reporting and optimization
  • Changes in creative advertising across channels  
  • The synergy between creators and influencers


  • Mariano Abruzzini, Head of Sales LATAM at Singular
  • Leandro Santos, Head of Winclap Creative Studio at Winclap
  • Octavio Nabarro, Creative Lead at TikTok
  • Felipe Zautzik, Head of Growth/User Acquisition Global at Laika 
  • Florencia Panizoni, Performance Marketing Manager at Movistar
  • Marcela Salviano, LATAM Account Executive at Liftoff