2 Billion
Mobile Profiles
30 Billion
Monthly Ad Impressions
175 Million
Post-Install Events Produced

Fueling Mobile Growth

Liftoff is a full-service mobile app marketing and retargeting platform that uses post-install data to run true ROI-optimized user acquisition and retention campaigns. With Liftoff, campaigns are optimized to drive actions beyond the install, like booking a hotel, subscribing to a service, or making a purchase.


Our Mission

Connect people with the mobile products and services they love to use.


Our Vision

Capitalizing on advances in machine learning technology to give marketers a more effective advertising solution.

Our Story

Liftoff • headquartered in Palo Alto, CA.

We began Liftoff in August, 2012 with the mission to revolutionize how mobile app marketers build and grow an active, engaged user base. Our approach was to design the first truly ROI-optimized mobile acquisition and retention platform for non-gaming apps. We set our sights on enabling marketers to run campaigns focused on finding users who will take meaningful actions beyond the install, like register for an account, book a hotel room or make a purchase. This is how mobile app marketing should work.

Since our launch, Liftoff has grown to become a leader in the mobile marketing industry, powering cost-per-action optimized app marketing and re-engagement campaigns for some of the world’s greatest brands.

hiringWe’re Hiring

Want to join our team? We’re always looking for passionate people who love solving real problems for our customers.


getInTouchGet in Touch

We want to hear from you! Whether you need help getting started or have a specific issue to be addressed, please let us know.


pressPress Inquiries

Working on a Liftoff story or need some facts about our company? We’re here to help! Contact us at info@liftoff.io.