Tag: mobile hero


My name is Xi Tong and am currently in charge of user acquisition for several casino apps at Zenjoy. Prior to Zenjoy, I was doing mobile user acquisition for a simulation game (SLG) at Elex, as well as some traditional media buying. It was an interesting experience learning the differences between performance marketing and traditional advertising methodologies.
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My name is Cassandra Chernin and I am the Senior Digital Marketing Manager of Display & App at HomeAdvisor. After graduating from Boston University with a business degree, my career started at an e-commerce jewelry startup, Gemvara.com. I was put through an ‘unofficial’ rotating program where I learned all aspects of marketing including managing an affiliate program, retention email, SEM, radio, and offline but ultimately finished my time there running all digital marketing.
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Drew Frost currently works and lives in the San Francisco bay area. He studied Marketing at Missouri Southern State University Plaster School of Business then joined a Fortune 500 company where no two days were alike.

Drew has held a few different roles supporting and working alongside various business units at Wal-Mart Inc. including site monetization, advertiser relations, advertising technology, loyalty marketing & behavioral science, and mobile marketing. (more…)

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