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Fresh News & Insights for App Marketers

Blog > cpa

Returning to the Basics. Is CPM Buying Still King?

Mobile Heroes

Returning to the Basics. Is CPM Buying Still King?

15 Oct 2018 | Sergey Grytsuk

How to Improve Mobile Ad Campaign Performance with Data (and Lots of It)

Liftoff Platform

How to Improve Mobile Ad Campaign Performance with Data (and Lots of It)

15 Mar 2018 | Jay Chow

2016 Mobile Index Analysis: Engagement by Gender

Liftoff Index

2016 Mobile Index Analysis: Engagement by Gender

22 Nov 2016 | Morgan Friberg

2016 Mobile Index Analysis: CPA Trends Across Post-Install Events

Liftoff Index

2016 Mobile Index Analysis: CPA Trends Across Post-Install Events

26 Oct 2016 | Morgan Friberg

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