• We’re Hiring!
  • Solutions
    • Our Approach
    • Liftoff For Gaming Apps
    • Liftoff for Shopping Apps
    • Liftoff for Subscription Apps
    • Work With Us!
  • Product
    • Product
    • Acquisition
    • Re-Engagement
    • Analytics
    • Fraud Prevention
    • Machine Learning
    • Creative Services
  • Resources
    • View All
    • Case Studies
    • Events
    • Guides & Reports
    • Mobile Heroes
    • Videos
    • Webinars
    • Podcasts
  • Heroes
  • Blog
  • Get Started
  • We’re Hiring!
  • Solutions
    • Our Approach
    • Liftoff For Gaming Apps
    • Liftoff for Shopping Apps
    • Liftoff for Subscription Apps
    • Work With Us!
  • Product
    • Product
    • Acquisition
    • Re-Engagement
    • Analytics
    • Fraud Prevention
    • Machine Learning
    • Creative Services
  • Resources
    • View All
    • Case Studies
    • Events
    • Guides & Reports
    • Mobile Heroes
    • Videos
    • Webinars
    • Podcasts
  • Heroes
  • Blog
  • Get Started
ENEN
  • English

Fresh News & Insights for App Marketers

Tag: attribution models

newJoin the Mobile Heroes Community onslack
Last Click Attribution Is Dead. Now What?

Best Practices•Mobile Heroes

Last Click Attribution Is Dead. Now What?

9 Jul 2018 | Stara Gipson and Brad Puder

Most Popular

  • 10 Tips for Choosing a Mobile Demand-Side Platform
  • Practical Advice in Dealing with Mobile Ad Fraud
  • How to Successfully Scale Up Facebook User Acquisition Campaigns

Get fresh news & insights for app marketers

Categories

  • Ad Creative
  • App Install Campaigns
  • App Performance
  • Best Practices
  • Company News
  • Customer Spotlight
  • Dynamic Advertising
  • Events
  • Featured
  • General
  • Liftoff Index
  • Liftoff Platform
  • Liftoff Report
  • Mobile Fraud
  • Mobile Heroes
  • Mobile Marketing
  • Programmatic Advertising
  • Q&A
  • RTB
  • Trends
  • Videos

Related Content

Report

2019 Southeast Asia App Engagement Report

Download Now

Report

2019 Mobile Finance Apps Report

Download Now

Tags

a/b testing analytics appsflyer attribution automation award awards benchmarks best practices careers channels culture data fraud gaming growth growth stack hero index inside liftoff ios liftoff culture machine learning mobile ad fraud mobile apps unlocked mobile hero Mobile Heroes mobile marketing mobile tools mobile user acquisition partners performance marketing programmatic re-engagement report research retargeting shopping apps thought leadership trends and benchmarks UA user acquisition video winning women in mobile

Solutions

  • Our Approach
  • Liftoff for Gaming Apps
  • Liftoff for Shopping Apps
  • Liftoff for Subscription Apps

Product

  • User Acquisition
  • Re-Engagement
  • Analytics
  • Fraud Prevention
  • Machine Learning
  • Creative Services

Resources

  • Blog
  • Case Studies
  • Events
  • Guides & Reports
  • Mobile Heroes
  • Podcasts
  • Videos
  • Webinars

Company

  • About Us
  • Careers
  • Contact Us
  • Engineering at Liftoff
  • Liftoff Brand Guidelines
  • Reporting API
  • Login
© 2019 Liftoff  |  Privacy Policy  |  Terms of Service
English
  • English
This site uses cookies: Learn more.