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Fresh News & Insights for App Marketers

Blog > a/b testing

Out now! Our 2021 Mobile Ad Creative Index is Here

Liftoff Report

Out now! Our 2021 Mobile Ad Creative Index is Here

27 Jan 2021 | James Haslam

How To Make Great Interactive Ads: The Benefits and Best Practices To Define Your Strategy

Ad Creative

How To Make Great Interactive Ads: The Benefits and Best Practices To Define Your Strategy

20 Jan 2021 | Miles Creevy

Nailing Creative Development to Make Your Advertising More Effective

Ad Creative

Nailing Creative Development to Make Your Advertising More Effective

13 Jan 2021 | Alexandra Vornle von Haagenfels

Secrets to a Successful Soft Launch

Mobile Heroes

Secrets to a Successful Soft Launch

20 Jan 2019 | Rose Agozzino

Miray Alanlar (Mozilla): Increasing Mobile App Retention and Engagement

Q&A

Miray Alanlar (Mozilla): Increasing Mobile App Retention and Engagement

2 Jan 2019 | Anya Pratskevich

What’s in Your [Growth] Stack? Lomit Patel, IMVU

Mobile Heroes

What’s in Your [Growth] Stack? Lomit Patel, IMVU

22 Aug 2018 | Lomit Patel

What’s in Your [Growth] Stack? David Yi, AnchorFree

Mobile Heroes

What’s in Your [Growth] Stack? David Yi, AnchorFree

7 Aug 2018 | David Yi

What’s in Your [Growth] Stack? Fabien Nicolas, SmartNews

Mobile Heroes

What’s in Your [Growth] Stack? Fabien Nicolas, SmartNews

17 Jul 2018 | Fabien-Pierre Nicolas

What’s in Your [Growth] Stack? Cassie Chernin, Ibotta

Mobile Heroes

What’s in Your [Growth] Stack? Cassie Chernin, Ibotta

7 Jul 2018 | Cassie Chernin

How Incrementality Testing Works

App Install Campaigns

How Incrementality Testing Works

26 Jun 2018 | David Bennet

What’s in Your [Growth] Stack? Thomas Hopkins, Lyft

Mobile Heroes

What’s in Your [Growth] Stack? Thomas Hopkins, Lyft

11 Jun 2018 | Thomas Hopkins

Page 1 of 212»

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