• We’re Hiring!
  • Solutions
    • Our Approach
    • Liftoff For Gaming Apps
    • Liftoff for Shopping Apps
    • Liftoff for Subscription Apps
    • Work With Us!
  • Product
    • Product
    • Acquisition
    • Re-Engagement
    • Analytics
    • Fraud Prevention
    • Machine Learning
    • Creative Services
  • Resources
    • View All
    • Case Studies
    • Events
    • Guides & Reports
    • Mobile Heroes
    • Videos
    • Webinars
    • Podcasts
  • Heroes
  • Blog
  • Get Started
  • We’re Hiring!
  • Solutions
    • Our Approach
    • Liftoff For Gaming Apps
    • Liftoff for Shopping Apps
    • Liftoff for Subscription Apps
    • Work With Us!
  • Product
    • Product
    • Acquisition
    • Re-Engagement
    • Analytics
    • Fraud Prevention
    • Machine Learning
    • Creative Services
  • Resources
    • View All
    • Case Studies
    • Events
    • Guides & Reports
    • Mobile Heroes
    • Videos
    • Webinars
    • Podcasts
  • Heroes
  • Blog
  • Get Started
ENEN
  • English

Fresh News & Insights for App Marketers

Blog > Programmatic Advertising

Programmatic Advertising

What is View Through Attribution and Why Is It Important?

12 Mar 2020 | Antonio Affonseca

Programmatic Advertising

Q&A with Appodeal: Leading App Monetization Platform

29 Aug 2019 | Meghna Narayan

Programmatic Advertising

How to Optimize Your Mobile Video Ads for Programmatic

18 Jun 2018 | Thomas Zukowski

Programmatic Advertising

4 Tips for Improving Your Programmatic Advertising ROI

7 Nov 2017 | Morgan Friberg

Programmatic Advertising

Things You Ought to Know About Programmatic Ad Buying

25 Sep 2017 | Morgan Friberg

Join the Mobile Heroes Community on

Join Now

Most Popular

  • 10 Tips for Choosing a Mobile Demand-Side Platform
  • How to Successfully Launch New Mobile Games in a Highly Competitive Market
  • How to Successfully Scale Up Google UAC Campaigns

Get fresh news & insights for app marketers

Categories

  • Ad Creative
  • App Install Campaigns
  • App Performance
  • Best Practices
  • Company News
  • Customer Spotlight
  • Dynamic Advertising
  • Events
  • Featured
  • General
  • Liftoff Index
  • Liftoff Platform
  • Liftoff Report
  • Mobile Fraud
  • Mobile Heroes
  • Mobile Marketing
  • Programmatic Advertising
  • Q&A
  • RTB
  • Trends
  • Videos

Related Content

Report

2020 Mobile Ad Creative Index

Download Now

Report

2019 Mobile App Trends Report

Download Now

Tags

a/b testing analytics appsflyer attribution automation awards benchmarks best practices careers channels culture employee spotlight fraud gaming gaming apps growth growth stack hero index inside liftoff liftoff culture machine learning mau2019 mobile ad fraud mobile apps unlocked Mobile Heroes mobile marketing mobile user acquisition partners performance marketing product update programmatic Q&A re-engagement report research retargeting shopping apps thought leadership trends and benchmarks UA user acquisition video winning women in mobile

Solutions

  • Our Approach
  • Liftoff for Gaming Apps
  • Liftoff for Shopping Apps
  • Liftoff for Subscription Apps

Product

  • User Acquisition
  • Re-Engagement
  • Analytics
  • Fraud Prevention
  • Machine Learning
  • Creative Services

Resources

  • Blog
  • Case Studies
  • Events
  • Guides & Reports
  • Mobile Heroes
  • Podcasts
  • Videos
  • Webinars

Company

  • About Us
  • Careers
  • Contact Us
  • Engineering at Liftoff
  • Liftoff Brand Guidelines
  • Reporting API
  • Login
© 2020 Liftoff  |  Privacy Policy  |  Terms of Service
English
  • English
This site uses cookies: Learn more.